UI Design Services

We focus our work on the User Interface Design since we believe it is a key factor for a product’s success. It affects the experience of users when interacting with a system having a direct consequence in the amount of effort users expend to understand and learn how to use it. We believe that a well-designed user interface makes the process of using a system more effective, efficient, and satisfying. This results in a more enjoyable experience.

Globant has broad experience in navigability, usability and meeting accessibility standards. This experience, combined with our creative skills and knowledge of the most updated technologies in design development and creation, enables us to develop websites, web applications and software developments that meets our clients’ and users’ needs.

Our people combine their strong creative skills with their technical web capabilities, taking advantage of new technologies like CSS 2.0, HTML composition (table-less layouts), web 2.0, AJAX, Actionscript, OpenLaszlo, Flex, Javascript and Javascript/UI libraries (Prototype, script.aculo.us, GWT, etc), to produce “State-of-the-Art” websites and web applications.

For our daily work we have expertise in the Adobe suite: Photoshop, Illustrator, Dreamweaver, Flash, Fireworks, Acrobat and After Effects.

Our working methodology helps us to deliver high quality solutions. The UI team covers all the design cycle from the very beginning of the project to the final sing off.

Our services:

• User Interface design
• Website maintenance
• E-learning products
• Online marketing campaigns
• Usability consultancies

We work developing design guidelines within the Studio as well as following corporate styles created by other companies.

2D animations

Flash animations are another tool of communication and help enriching user experience and interface design. We create original linear and non-linear art animations, entire Flash websites and interactive web games.

We have experience designing specific User Interfaces for games, such as game screens and menus, where visual effects are highly required.

The Flash team has expertise in Flash animation, Actionscript and Sony suite (Sound Forge, Vegas Video, Acid and DVD Architect); that combine with their art skills, especially in drawing and illustration, comics and character design.

Graphic Design

We specialize in Branding and Corporate Identity practices and all kind of print materials.

A company's brand is its most significant asset. Strong brands create higher market expectations and increase buyer confidence, which result in higher profits. The corporate identity is the graphic and written expression that allows a robust brand to take shape. For a company’s identity to be as effective and compelling as possible, it is critical to uncover and establish the attributes and personality, heritage and equity, position and promise of the brand.

Globant’s identity practice creates dynamic, memorable and growth-oriented brands and corporate standard guidelines. The Graphic Design Studio owns a profound comprehension of color, typography, the use of line and light and iconography.

Our services:

• Branding and Corporate Identity
• Institutional, product and service brochures
• Advertorials
• Hanging banners
• Support material for Marketing campaigns

Digital Strategy

Internet marketing is increasingly becoming more integral to the basic marketing strategy. The web has become an ideal media to showcase products and services to a limitless audience.

Internet Marketing success is reliant on two key factors:

• Effective Sales Leads Detection
• Traffic Growth

Globant helps our customers to significantly increase effectiveness in these areas. Our team is formed by experts that understand the fundamentals of online advertising and promotion.

We collaborate with our customers’ own marketing department, working side by side in updating web sites, sending out newsletters and special offers, organizing event online registrations and managing activities that improve traffic growth.

Our services

Web Support Services:

These services include design, database administration, localization, translation, link formatting and content production/management. We can also build service and product banners, develop images, temporary promotions, news releases, events calendars and different launches.

Newsletters:

Newsletters serve to facilitate and promote communication between different groups –your audience, your employees, your partners, etc. We offer content production, design and personalization, contact lists maintenance and cleaning and Dynamic content. We also monitor subscribers’ behavior to know which links are most popular and who is most interested by them.

Direct Marketing Campaigns:

Successful marketing strategies establish links of communication between the company and the target audience by using various media. E-mail campaigns are another effective way to announce promotions, special offerings and spread the word about events and offerings. All these communications are delivered and tracked with the same process used for newsletters.

Marketing material:

We develop and elaborate on marketing materials to support marketing campaigns. Some of them are: institutional, product and service brochures; site developments for special campaigns; cds, animation and promotional videos; support material for products and services launching; advertorial and hanging banners.

Globalization:

Globant has developed a line of services specifically designed to reach global markets. Localizing products to specific cultures and markets is vital to the success of international businesses. Our aim is to improve time-to-market for multicultural products, such as applications and e-learning platforms. Our strategy includes automating global localization processes and state-of-the-art technology, all combined with our proven project management methodology. We follow customer globalization practices providing a team of experienced web designers, desktop publishers, content managers and quality assurance.

Search Engine Optimization:

SEO is the process of improving the volume and quality of traffic to a web site from search engines via search results. As a marketing strategy for increasing a site's relevance, SEO considers how search algorithms work and what people search for. SEO efforts may involve a site's coding, presentation and structure, as well as fixing problems that could prevent search engine indexing programs from fully spidering a site. Other more noticeable efforts may include adding unique content to a site, ensuring that content is easily indexed by search engine robots and making the site more appealing to users.