From Pilots to Real Impact

The arrival of the AI Agents era is reshaping how people interact with technology, how companies design their strategies, and how professionals build digital products. In this talk, we explore why agents are redefining user expectations, what it means when decision making becomes anticipatory and proactive, and how this shift places agents at the center of the customer journey.

We also unpack the impact for organizations, from competing for algorithmic visibility to redesigning products for adaptability, context and trust. Finally, we dive into the new responsibilities of modern product teams, who now design behaviors, guardrails and outcomes for systems that learn and evolve.

Adopting AI at enterprise scale is both a major opportunity and a significant challenge.

Uncertainty, disconnected initiatives, duplicated efforts, limited scalability, and the absence of a clear roadmap are among the most common obstacles.

Where should we begin? How do we get to a successful strategy? This talk presents the key strategies that proved essential in our journey building Globant Coda - our agentic solution for the software development lifecycle - and how these same principles can help any organization achieve its enterprise-level AI transformation.

Successful AI adoption isn’t just about technology — it’s about mindset. In this session, we’ll explore how a beginner’s mind can transform the way business users and teams engage with AI. You’ll learn practical strategies to overcome barriers like “expert bias” and discover how structured curiosity fuels faster experimentation and collaboration. You’ll leave with actionable practices to embed structured curiosity into your teams, overcome resistance, and turn learning into your biggest strategic advantage.