• Sportian, the new identity of LaLiga Tech, was unveiled at an exclusive event for industry leaders held at the Cívitas Metropolitano Stadium in Madrid

• Through its new strategy, Sportian reaffirms its commitment to reinventing the sports and entertainment industry through specialized technology

MADRID – October 2, 2023 - Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, announced the launch of Sportian, the new identity of LaLiga Tech, a provider of digital transformation solutions for the global sports and entertainment sector. 

In 2021, LaLiga Tech was founded by LALIGA. It became a joint venture the following year when Globant acquired a 51% majority stake in the company. LaLiga Tech evolves into Sportian, combining Globant's extensive track record in technology-driven business and industry transformation with LALIGA's expertise as a leader in the leisure and entertainment sector, creating unique experiences for football and sports fans. The joint venture currently serves over 80 clients worldwide in various sports and entertainment sectors.

"With Sportian, we consolidate our strength in innovation and our commitment to the world of sports to reinvent the fan experience. We want to enable clients to enhance their connection with fans, both in live and digital settings," said Martín Migoya, CEO of Globant.

“The technological commitment that LALIGA made in 2013 in the search for the solutions our industry needed, which laid the groundwork for what Sportian is today, is now a unique value proposition for the sports and entertainment industry in the face of current and future challenges,” said Javier Tebas, president of LALIGA.

In addition to their focus on bringing new technologies like artificial intelligence to the world of sports, Sportian is consolidating three new product lines:

• “Ignite Your Fan Experience,” digital products to increase audiences and enhance the digital fan experience;
• “Empower Your Sports Teams,” platforms like Mediacoach that enhance team performance with real-time data; 
• “Supercharge Your Organization,” solutions for the end-to-end transformation of sports properties.

Furthermore, the company is continuously exploring new solutions in line with market needs. This includes exploring new applications of generative artificial intelligence to enhance available data for coaches, aid in real-time decision-making, improve the viewer experience through the automatic generation of fresh and personalized content, and deliver immersive and innovative experiences to the audiences of sports events.

"The transition to Sportian signifies a strong commitment to innovation, where the most disruptive technology meets the passion for sports and entertainment. With Sportian, we aim to redefine fan experiences, enhance data utilization, and transform the very essence of the industry," said Alejandro Scannapieco, CEO of Sportian.

The consolidation of Sportian and its offerings to reinvent the sports and entertainment sector was presented at an exclusive event with over 200 attendees at the Cívitas Metropolitano Stadium in Madrid. During the event, key figures including Martín Migoya, co-founder and CEO of Globant; Martín Umaran, co-founder and President of EMEA at Globant; Patricia Pomies, Chief Operating Officer at Globant; Javier Tebas, President of LALIGA; Oscar Mayo, Executive President of LALIGA; and Alejandro Scannapieco, CEO of Sportian, spoke about the significance of this alliance and the commitment to revolutionizing the world of sports.

Additionally, prominent industry figures provided their insights into the sports and entertainment industry at the event, including George Hanna, CTO of the Los Angeles Clippers; Nacho Fresco, Director of Technology at FIFA; Arno Lycke, Digital and BI Manager at Pro League; Bill Goren, Major League Rugby Deputy Commissioner; Ludmila Da Silva, football player at Atlético de Madrid; Leanne Bats, Head of Web3 at New Zealand Rugby; and Jorge Garbajosa, President of FIBA Europe.

To learn more about Sportian, visit www.sportian.com 

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About Sportian

Sportian is a provider of digital transformation solutions for the global sports and entertainment sector, powered by Globant and LaLiga.

Sportian offers a unique interconnected data ecosystem that helps clients grow through technology, embrace new business models, and expand their global impact. Its solutions combine technology, data, experience design, and business strategy to revolutionize areas such as global fan engagement, streaming, digital asset monetization, competition management, real-time data capture, content innovation, and piracy prevention.

This ecosystem has been a central part of LaLiga since 2014 and is now used by a wide range of global competitions, broadcasters, federations, and clubs to reach the next stage of their digital transformation.

About Globant

We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the place where innovation, design, and engineering meet at scale.

• We have more than 27,000 employees, and are present in 25 countries and 5 continents working for companies like Google, Electronic Arts and Santander, among others.
• We were named a Worldwide Leader in AI Services (2023) and Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.
• We were also featured as a business case study at Harvard, MIT, and Stanford.
• We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.

Contact: pr@globant.com 

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For more information, visit www.globant.com. 

About LALIGA

LALIGA is the world's largest football ecosystem. It is a private sports association composed of the 20 football clubs/SADs of LALIGA EA SPORTS and the 22 of LALIGA HYPERMOTION, responsible for organizing professional football competitions at the national level. It has over 200 million followers on social media globally, across 16 platforms and in 20 different languages. LALIGA boasts the widest international network of all sports properties, with a presence in 41 countries through 11 offices, headquartered in Madrid, Spain. The association carries out its social initiatives through the foundation and is the world's first professional football league to have a competition for players with intellectual disabilities: LALIGA Genuine.

• This year’s global winners are Jennifer Samaniego from Ecuador and Jaloree Lantigua from the US, selected from among 25 local winners in 12 regions 
• In this fourth edition, the global judging panel was formed by 8 well-known leaders from the George Washington University School of Business, CoachHub, Women Corporate Directors Foundation, NYSE, LA Clippers, Udemy Business, and Globant
• The awards were supported by global partners like CoachHub, NYSE, Salesforce, Udemy, and Women Corporate Directors Foundation, and more than 50 other organizations and universities

New York - September 28, 2023 - Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, today announced the global winners of the fourth edition of the Globant Awards - Women That Build Edition. These awards recognize game-changing women in the STEAM industries who inspire other women and create positive change around the world. They aim to provide visibility, acknowledge women's contributions, and address persistent workplace challenges such as non-inclusive environments, unequal pay for equal work, and gender biases in hiring and promotions.

“The Women that Build Awards were created four years ago to motivate more women to join the technology industry by shining a spotlight on trailblazing women who are making a positive impact. There is still more work to do, to reduce the gender gap in our field. This is why we take every opportunity to spur innovation and collaboration while promoting plurality and connecting women from different parts of the world,” said Patricia Pomies, Chief Operating Officer at Globant. “This year's nomination process received the largest response ever. We got to meet so many women who are not afraid to shake up the game in their communities, so we want to congratulate not only the winners, but all who participated for sharing their stories with us and our community.”

The Women that Build Awards 2023 received more than 3,100 nominations, 1,100+ candidates, gathered 120,000+ votes, and engaged 83 international judges. Following the final deliberation, two global winners have been selected:

• Jennifer Samaniego, from Ecuador, is an educational innovation analyst at the Universidad Técnica Particular de Loja who was chosen as Inspiring Leader because of her work with immersive learning. Leading various educational projects such as Virtopsia, an augmented reality application for distance students of legal medicine at the university. As well as the work she does in the RAIN Ecuador Immersive Learning Network leading the XR Women project to empower girls and adolescents in the use of immersive technology.
• Jaloree Lantigua, from the United States, is a game developer, technology instructor and speech therapist who was chosen as Rising Star because of her work with students with special needs in the STEAM fields. She founded an educational technology center called STREAM Technologies that focuses on providing courses in video game development, virtual reality, and esports for both typical students and those with special needs or exceptional abilities. 

As we navigate this fourth edition of the awards, we seek to address the reality that women only occupy 28% of leadership positions in technology (World Economic Forum). Besides, women remain underrepresented, especially in key areas like AI, where only 22% of jobs were occupied by women,  and machine learning, where only 12% of jobs were held by women in 2017 which is expected to further widen the gender gap in the STEAM industries (UNESCO). 

“With the Women that Build Awards, we are looking to recognize women who are revolutionizing the tech sector. As technology is the discipline with the highest demand for future jobs, we face an even greater need to create more inclusive, diverse, and collaborative STEAM fields. Through our nominees’ example, we are trying to inspire more women to be leaders in our industry, which is mostly male-dominated. It’s very important for us to change the equation, and this is one of the major initiatives we are pushing with the Women that Build Awards,” said Wanda Weigert, Global Chief Brand Officer at Globant. 

The global judging panel was comprised of renowned figures such as Anuj Mehrotra, Dean at the George Washington University School of Business; Cassandra Seier, Head of International Capital Markets at NYSE; Eliana Gialain, Senior Behavioral Scientist at CoachHub; Gillian Zucker, President of Business Operations at LA Clippers; Jennifer Reynolds, CEO at Women Corporate Directors Foundation; Martín Migoya, Co-founder & CEO at Globant; Patricia Pomies, Global Chief Operating Officer at Globant; and Stephanie Stapleton Sudbury, President at Udemy Business. This year's Women that Build Awards attracted a significant number of global partners, including CoachHub, NYSE, Salesforce, Udemy, Women Corporate Directors Foundation, and more than 50 other supporting organizations and universities.

Get to know all the Women that Build Awards 2023 regional winners at  www.womenawards.globant.com.

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Women That Build Awards - Media kit

About Globant

We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the place where innovation, design, and engineering meet at scale.

• We have more than 27,000 employees, and are present in 25 countries and 5 continents working for companies like Google, Electronic Arts and Santander, among others.
• We were named a Worldwide Leader in AI Services (2023) and Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.
• We were also featured as a business case study at Harvard, MIT, and Stanford.
• We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.

Contact: pr@globant.com 

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For more information, visit www.globant.com. 

• Artificial intelligence (AI) is completely transforming the sports industry, unveiling novel revenue opportunities for sports organizations, optimizing operations, and immersing fans into the action like never before
• The integration of AI in sports is expected to enhance both individual and team performance, resulting in an average improvement of 17% for individuals and 28% for teams 

NEW YORK - September 27, 2023 – Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, published its “AI is changing the game” report, which focuses on the implementation of AI in sports organizations and how that has transformed the way companies engage with sports fans, resulting in a transformation of novel revenue opportunities and fan immersion. 

Globant’s report also details how organizations are able to unleash athlete potential and provide better performance management through data. AI can be used to identify athlete actions and emphasize their improvement areas, allowing coaches and trainers to make well-informed real-time decisions regarding training and nutrition, ultimately ensuring the athlete’s full potential is reached. Integrating AI in sports is expected to enhance individual and team performance, resulting in an average improvement of 17% for individuals and 28% for teams. 

"In the realm of sports operations, the capability of AI is truly formidable, extending beyond traditional functions like crowd management and security into areas such as environmental analysis and match scheduling," said Diego Tartara, Global Chief Technology Officer at Globant.

Globant has been harnessing the power of AI since 2015 and creating best-in-class solutions that deliver real value to clients. From the initial launch of its Data and AI Studio in 2015, Globant has remained at the forefront of driving innovation. Thus, through this experience, Globant was positioned as a leader in the IDC's Worldwide Artificial Intelligence Services MarketScape. 

Click here to access the full AI Applied report.

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About Globant

We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the place where innovation, design, and engineering meet at scale.

• We have more than 27,000 employees and we are present in 25 countries and 5 continents working for companies like Google, Electronic Arts and Santander, among others.
• We were named a Worldwide Leader in AI Services (2023) and Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.
• We were also featured as a business case study at Harvard, MIT, and Stanford.
• We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.

Contact: pr@globant.com 

Sign up to get first dibs on press news and updates.

For more information, visit www.globant.com. 

"Globant World" on the Roblox platform provides an enjoyable, enlightening avenue for children to explore Globant’s employee experience and learn about careers in technology 

NEW YORK – September 21, 2023 - Globant (NYSE: GLOB), a digital-native company focused on reinventing businesses through innovative technological solutions, today launched its simulation game "Globant World" on the Roblox platform, offering children a unique opportunity to explore the working world and corporate culture of Globant in an entertaining and educational format.

Through the game, children can embark on an exciting journey from their first day of work at Globant, unlocking experiences, and challenges as they learn about the technology career landscape.

“Globant World exemplifies our commitment to innovative thinking. Through a compelling blend of education and entertainment, it serves as an engagement platform for young people, helping them understand the DNA of Globant’s culture with a fresh and distinctive approach,” said Diego Tártara, Global Chief Technology Officer at Globant.

In addition to the core gameplay mechanics, Globant World offers customization options, exciting challenges, and an energy bar that reduces based on in-game activities. Players can recharge their energy in relaxing "chillout zones" or enjoy a deserved break at the Globar, which are modeled after spaces in Globant’s real offices. The Star Game Center and Balloon Game Center are also available recreation rooms designed to refill players' energy and allow them to continue their virtual adventures. Players will also have the option to choose from three distinct roles on their virtual first day of work at Globant: ImagiMind, TechWizard, or GameKrafter.

"Globant World represents a fun and interactive way to introduce children to the values, practices, and Studios of Globant while inspiring them to explore their potential as future technological innovators," said Verónica Futaoka, Product Director at Globant. "Throughout this virtual experience, they will learn about the magic of teamwork and innovation, as well as how to create digital solutions to tackle different challenges. Moreover, they will develop crucial skills like creativity, collaboration, problem-solving, and critical thinking. They will also have the opportunity to meet some of the exceptional people at Globant and witness how they use technology to make a positive impact on the world."

To join this thrilling adventure in Globant World, visit here.

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About Globant

We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the place where innovation, design, and engineering meet at scale.

• We have more than 27,000 employees and we are present in 25 countries and 5 continents working for companies like Google, Electronic Arts and Santander, among others.
• We were named a Worldwide Leader in AI Services (2023) and Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.
• We were also featured as a business case study at Harvard, MIT, and Stanford.
• We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.

Contact: pr@globant.com 

Sign up to get first dibs on press news and updates.

For more information, visit www.globant.com. 

According to the report made by Brand Finance Argentina, Globant is the fastest-growing company and the second most valuable brand in the country in 2023.

Read more here.

Mercedes Quintero and Yael Méndez recognized women in the STEAM field for their contributions to gender diversity and inclusion in the technology industry.

Read it here.

The article discusses San Pablo's opening and Globant's strategic expansion in Brazil. The focus of this expansion is on providing services related to artificial intelligence (AI).

Read it here.

Article about Globant’s latest partnership meant to enhance the experience of football fans through generative AI.

Read it here.

The article, written by Patricia Pomies, discusses the advantages of using AI to offer professional growth to workers.

Read it here.

The article discusses Globant's significant investment in expanding its artificial intelligence capabilities in the Latin American region, emphasizing the company's strategic focus on technological advancement and innovation.

Read it here.