The company also won Partner of the Year Awards in Latin America for Services and Talent Development

SAN FRANCISCO – April 8, 2024 – Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, today announced that it has received the 2024 Google Cloud Industry Solution Services Partner of the Year Award for Media and Entertainment, marking its second consecutive year winning the award. Google Cloud announced Globant’s win at its annual Google Cloud Next conference in San Francisco. 

This recognition acknowledges Globant’s achievements helping joint customers in the industry leverage the Google Cloud ecosystem to drive innovation and reach new levels of success. Within the media and entertainment sector, Globant works with multiple studios, media, and production companies (including both broadcast, streaming networks and post-production houses), as well as sports leagues/teams and gaming studios (including Electronic Arts, FIFA, the Los Angeles Clippers, and many more).

The company also received the 2024 Google Cloud Partner of the Year Awards in Latin America for Services and Talent Development thanks to Globant’s achievements in creating a global, world-class team of talented experts in Google Cloud products and services. In Latin America, Globant supports its employees' growth and success by providing the necessary guidance, resources, and training to help them deliver high-quality Google Cloud solutions. 

“Google Cloud's Partner Awards celebrate the transformative impact and value that partners have delivered for customers," said Kevin Ichhpurani, Corporate Vice President, Global Ecosystem and Channels at Google Cloud. "We're proud to announce Globant as a 2024 Google Cloud Partner Award winner and recognize their achievements enabling customer success from the past year.”

“This recognition from Google Cloud acknowledges our achievements in helping our joint customers succeed in the cloud-first era. Media and entertainment is one of the most quickly-transforming, competitive industries, and we have actively collaborated with Google Cloud to create joint generative AI-powered solutions that help our clients boost innovation in cost-effective ways,” said Diego Tartara, Chief Technology Officer at Globant. “By accelerating the adoption of Google Cloud products across all industry verticals, we are able to further maximize our clients’ use and benefit of cutting-edge technologies.”

In 2023, Globant launched its Google Cloud Studio, a business unit with a dedicated team of experts containing deep and wide reach in Google Cloud products. The Studio’s creation marked a significant strengthening of the companies’ 15+ years of collaboration, and reinforced Globant’s commitment to making significant investments in building a world-class talent pool across Google Cloud products. To help meet growing demand for Google Cloud services, Globant also created several dedicated packages and accelerators to help customers streamline adoption, with critical focus areas including GenAI, Looker, Cortex, and infrastructure and database migrations. As a result of its efforts, last year Globant enabled more organizations to transform their business, modernize their platforms, secure their workloads, and make data-driven decisions by maximizing their use of Google Cloud Services.

For more information about Globant’s Google Cloud Studio, please visit www.globant.com/studio/google-cloud. 

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About Globant

We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the place where innovation, design, and engineering meet scale. 

• We have more than 29,000 employees and are present in 33 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.
• We were named a Worldwide Leader in AI Services (2023) and Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.
• We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.
• We were also featured as a business case study at Harvard, MIT, and Stanford.
• We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.

Contact: pr@globant.com 

Sign up to get first dibs on press news and updates.

For more information, visit www.globant.com

• The recognition is a result of the development of the "Sustainability Calculator for Repairs: Quantifying the Environmental Impact for Repairing vs. Buying New”
• The development enables end customers to make informed and sustainability-oriented decisions based on energy, H2O consumption, CO2 emissions and waste generation, associated with the products and services purchased

SAN FRANCISCO – March 22, 2024 — Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, and Rockwell Automation, Inc. (NYSE: ROK), an American provider of industrial automation and digital transformation technologies, announced the winning of the Digital Engineering Awards 2023. The “Sustainability Calculator for Repairs: Quantifying the Environmental Impact of Repair vs. Buying New” was selected as the winner in the Top Sustainability Initiative category.

Globant’s Sustainable Business Studio unveiled a groundbreaking sustainability calculator, meticulously back-engineered to quantify energy, waste generation, and CO2 emissions in repairing industrial automation assets vs. buying new.

This innovative collaboration combined Globant's Sustainable Business Studio prowess in ESG subject matter expertise and customer-centric design with Rockwell's Automation, Inc. proficiency in data-driven solutions. The result was the creation of this tool that offers unparalleled insight into sustainability metrics - specifically the complex Scope 3 data - tailored to each customer's unique needs, whether it's analyzing environmental impact at a specific location or evaluating the sustainability of a particular service interaction.

“We're stepping up our sustainability game by bolstering our internal data capabilities to measure emissions and footprints. At the same time, we're crafting a client-facing dashboard for clear sustainability disclosures. This showcases our dedication to delivering tech-driven, data-centric sustainable business solutions,” said Elena Morettini, Globant’s Sustainable Business Studio Director. “The development and its recognition signifies an impactful step in our pursuit to transform the present, creating the future of sustainable enterprises through numbers and by design.”

“This sustainability calculator is a first-of-its-kind, patent pending solution that helps to enable the circular economy by allowing end-customers to understand the environmental impact, savings, and advantages remanufacturing and repair has over ‘buying new’”, said Jason Mannion, Global Program Manager for Sustainability Services at Rockwell Automation, Inc.

The Digital Engineering Awards, in association with ISG, L&T Technology Services, and CNBC-TV18, represent a pioneering initiative, designed to recognize the accomplishments of business, sustainability  and technology leaders at the forefront of sustainability disruption of current industry and linear business models. This endeavor is dedicated to creating a brighter future for the planet and generations to come and to all the people who believe in sustainable value creation through artificial and human tech.

To learn more about the Sustainable Business Studio, click here. 

To learn more about the Sustainability Calculator for Repairs, click here.

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About Globant

We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the place where innovation, design, and engineering meet scale. 

• We have more than 29,000 employees and are present in 33 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.
• We were named a Worldwide Leader in AI Services (2023) and Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.
• We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.
• We were also featured as a business case study at Harvard, MIT, and Stanford.
• We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.

Contact: pr@globant.com 

Sign up to get first dibs on press news and updates.

For more information, visit www.globant.com 

The new commercial playfully challenges nonsense tech applications and continues the Stuck.in Consultancy Saga of “I AI” and “1000 Slides” -also produced by GUT- to show a different way of transforming businesses

NEW YORK – March 21, 2024 — Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, today launched its new commercial ‘Taste ID.’ The film is the latest installment in Globant’s “Stuck in Consultancy” saga, created by the award-winning global agency GUT, which was recently incorporated into the Globant family. 

In the new commercial, Globant tackles a common notion head-on: The perception that IT organizations often forget about real users and businesses when thinking about developments for their customers. With an ironic and humorous twist, the film depicts a tech company presenting its latest innovation: ‘Taste ID,’ a technology that makes the dubious claim of being able to identify what a person wants to eat based on them licking their cell phone screen. As the presenters demo this unappetizing tech offering to a group of incredulous executives, the film declares, “Enough with nonsense tech,” while delivering a strong brand statement about the need to apply technology to real business transformations. 

Globant, with over 20 years of expertise, is a pioneer in crafting bold digital solutions that seamlessly blend technology with delightful user experiences. While many brands may have worked with numerous IT partners over the years, what sets Globant apart from its competitors is its unwavering commitment to placing the final consumers of its clients at the forefront. Their digital solutions are tailored to meet clients' needs and help them reinvent their businesses in ways that resonate with their target audience.

“As part of the 'Stuck in Consultancy' saga, this new commercial emphasizes Globant's ongoing dedication to challenging traditional norms, making us the ideal partner that dares to create digital solutions for our clients,” said Wanda Weigert, Chief Brand Officer at Globant. “Brands tend to work with a lot of IT partners over the years, and even simultaneously. We consider Globant the only B2B2C digital solutions partner that differentiates from other legacy IT organizations by blending technology, creativity, and intuition to build delightful experiences.” 

Matías Lafalla, Chief Creative Officer at GUT, emphasized, “This campaign addresses one of the most critical topics in the tech industry: placing the consumer or user at the center while crafting digital solutions. Globant stands out among other tech companies by creating digital products users really love. To tell this narrative, we opted to maintain the humorous and ironic tone that has already become a signature of this saga.”

Globant is a digitally native company focused on creating innovative technology solutions that dare to delight clients and potential clients. Alongside GUT, both organizations are ranked among the top ten in their respective industries globally: Globant is the fastest-growing IT brand and the 5th strongest IT brand globally according to the latest Brand Finance Report, and GUT is the most creative independent advertising network in the world according to Cannes 2023 Report. 

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About Globant

We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the place where innovation, design, and engineering meet scale. 

• We have more than 29,000 employees and are present in 33 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.
• We were named a Worldwide Leader in AI Services (2023) and Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.
• We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.
• We were also featured as a business case study at Harvard, MIT, and Stanford.
• We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.

Contact: pr@globant.com

Sign up to get first dibs on press news and updates.
For more information, visit www.globant.com. 

About GUT

GUT is an award-winning global creative network with offices in Miami, Buenos Aires, São Paulo, Toronto, Mexico City, Los Angeles and Amsterdam, created on the foundation of three essential values: Courage, Transparency, and above all, Intuition.

Since its founding in 2018 by Anselmo Ramos and Gaston Bigio, GUT’s strength has been to help brands generate a disproportionate amount of buzz, infiltrate pop culture, influence behaviors, create brand love long term, and ultimately help solve brands’ biggest business challenges.

The GUT Network has also won multiple accolades at the industry’s most prestigious award shows, including at Cannes Lions 2023, where it won a total of 3 Grand Prix and 35 Lions, and became #1 Independent Network of the Year, LATAM Regional Network of the Year, and its GUT Buenos Aires office became both Independent Agency of the Year and Agency of the Year – a first for Argentina. More recently, GUT was named as Adweek’s #1 Breakthrough Agency of the Year, and GUT Buenos Aires was named as the #1 International Agency of the Year.

GUT is part of Globant, a digital-native company focused on reinventing businesses through innovative technological solutions. Together, they lead the integration of technology in advertising.

Learn more at https://www.gut.agency/

Stuck in Consultancy - Taste ID | Technology that dares to delight

GeneXus Enterprise AI empowers organizations to rapidly deploy AI applications with integration of NVIDIA’s robust frameworks and libraries for managing large language models (LLMs)

NEW  YORK – March 19, 2024 – GeneXus, a Globant (NYSE: GLOB) company and a leading innovator in the field of enterprise application development, today announces the enhancement of its enterprise AI platform through an integration with NVIDIA AI Enterprise software for the development and deployment of production-grade generative AI, offering a unique solution within the enterprise software development ecosystem.

By utilizing NVIDIA frameworks and libraries for managing large language models (LLMs), GeneXus empowers organizations to rapidly deploy AI applications, delivering seamless integration with existing technology stacks while prioritizing security, privacy, and scalability.

GeneXus's business-centric approach is further enriched by its use of NVIDIA NIM microsevices available from the NVIDIA API Catalog. This enables the development of specialized assistants through the GeneXus platform, designed to facilitate a wide range of business applications.

Acknowledging the critical importance of non-functional requirements, GeneXus enhances its enterprise AI offering with advanced security and privacy features. Integrated access control models and the inclusion of NVIDIA NeMo Guardrails within the NVIDIA AI Enterprise platform underscore GeneXus's commitment to secure and responsible AI application development.

This new offering highlights the importance of rapid, low-code AI deployment for enterprises, positioning GeneXus's offering, which is powered by NVIDIA AI Enterprise, as a pivotal advancement. It uniquely enables companies to leverage the power of AI without the complexities traditionally associated with software development. This approach not only accelerates the time to market for AI-driven solutions but also democratizes access to cutting-edge AI technologies. By simplifying the integration of advanced AI capabilities into enterprise applications, GeneXus offers a distinctive advantage to businesses looking to innovate swiftly and efficiently.

This integration of NVIDIA technology serves as a key milestone on GeneXus’s mission to simplify the creation of enterprise-ready AI applications across industries. Leveraging NVIDIA technologies, GeneXus is not just adapting to the digital landscape but redefining the possibilities of enterprise AI, providing businesses with the tools to gain a competitive edge in an ever-evolving market.

Read more about this development here

For more information about Globant’s AI capabilities, please visit ai.globant.com 

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About Globant

We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the place where innovation, design, and engineering meet scale. 

• We have more than 29,000 employees and are present in 33 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.
• We were named a Worldwide Leader in AI Services (2023) and Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.
• We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.
• We were also featured as a business case study at Harvard, MIT, and Stanford.
• We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.

Contact: pr@globant.com

Sign up to get first dibs on press news and updates.
For more information, visit www.globant.com. 

• This new edition will recognize women leaders in Latin America, Europe, US & Canada, and India
• Previous editions accumulated 310,000+ votes, featured 6,000 candidates and involved women from over 50 countries
• Nominations and submissions are open until April 15 at 23:59 ET at womenawards.globant.com

Media Kit

NEW YORK – March 8, 2024 — Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, today announced the launch of its 5th edition of Women That Build Awards, the annual recognition program aimed to provide global visibility and networking opportunities for talented women to thrive in their professional careers. 

The tech industry, renowned for its innovation, faces a gender representation challenge with only 28% of its workforce being female. As a leading IT company, Globant is focusing the Awards’ 5th edition on spotlighting visionary women who embrace technology and innovation, inspiring other women to pursue tech careers and make positive impacts in both the industry and the world. 

This edition, supported by global partners such as AWS, CoachHub, NYSE, and Udemy, launched on International Women’s Day. Images of Jennifer Samaniego and Jaloree Lantigua, global winners of the 4th edition of the WTB Awards, were featured on the NYSE Billboard at Times Square in New York City to continue showcasing women who are making a positive impact in the industry. 

"This fifth edition of the Awards not only condenses a journey initiated in 2020 filled with inspiring narratives, tangible opportunities, and concrete outcomes, but also, nourished by the experience of four previous editions, it adapts and focuses on its emerging trends and both the static and evolving needs," said Patricia Pomies, Chief Operating Officer at Globant. "From women with outstanding skills in leadership and the latest technologies to visionary and purpose-driven entrepreneurs, we seek narratives that are inspired by the ambition to create a fair and representative sector for all who are part of it."

The Women That Build Awards 2024 categories are:
 

• Tech Executive: Inspiring C-level Executives, VPs, Directors, and Board Members in large organizations with outstanding skills in leadership and the latest technologies, including AI.
• Tech Entrepreneur: Visionary and purpose-driven entrepreneurs seeking to reinvent businesses through the lens of AI and the latest technologies.
• Tech Leader: Powerful and talented women in middle management roles with outstanding potential and ability to adopt and apply the latest technologies, including AI.

"We aim to honor the countless women who have blazed trails in technology, shaping a brighter future for us all," said Wanda Weigert, Chief Brand Officer at Globant. "These Awards serve as a vital step towards rectifying the underrepresentation of women in the pivotal roles of tomorrow's workforce. They also serve as a platform for amplifying diverse perspectives, empowering women to lead and foster entrepreneurship within the sector."

The previous four editions accumulated over 310,000 votes, featured 6,000 candidates and involved women from over 50 countries. Additionally, they garnered support from more than 150 supporting organizations and engaged over 240 international judges.

How to participate 

There are four official regions recognized for participation in the awards: Latin America, Europe, US & Canada, and India. Candidates residing in the following countries are eligible to apply: Argentina, Belarus, Brazil, Bulgaria, Canada, Chile, Colombia, Costa Rica, Denmark, Ecuador, France, Germany, India, Luxembourg, Mexico, Moldova, Netherlands, Peru, Poland, Portugal, Romania, Spain, the United Kingdom, the United States and Uruguay. Countries not included in this list are ineligible for participation in this edition.

All global winners will receive recognition at a Globant-sponsored event and a round trip to attend, as well as a showcase on the iconic NYSE Billboard in Times Square in 2025. Regional winners will be awarded scholarships from Udemy to access courses across tech, business, leadership, and wellness, along with trophies for recognition. Additionally, they will have the opportunity to participate and network in regional celebration events.

Nominations and submissions are open until April 15 at 23:59 ET at womenawards.globant.com. In May, following the evaluation of the nominees based on the criteria established by the award organizers, the shortlist featuring the profiles of selected candidates will be published, marking the beginning of the voting process. Those with the most votes will proceed to the deliberation stage, which includes esteemed juries such as Jennifer Reynolds, CEO at Women Corporate Directors Foundation; Stephanie Stapleton, President at Udemy Business; and Gillian Zucker, President of Business Operations at the LA Clippers, among others. Initially, they will select the regional winners, and subsequently, they will determine the global winners.

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About Globant

We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the place where innovation, design, and engineering meet scale. 

• We have more than 29,000 employees and are present in 33 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.
• We were named a Worldwide Leader in AI Services (2023) and Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.
• We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.
• We were also featured as a business case study at Harvard, MIT, and Stanford.
• We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.

Contact: pr@globant.com

Sign up to get first dibs on press news and updates.
For more information, visit www.globant.com. 

The two organizations will carry out new initiatives to accelerate the digital transformation of sport and entertainment, offering technology products and monetization strategies with virtual world creation

[5TH MARCH, MADRID] - Sportian, the Sports & Entertainment Company from Globant, has joined forces with gaming and web3 specialists, StadioPlus, to enrich both company’s respective offerings and help sports organizations combine digital product creation, growth strategies, meta-experiences and the creation of branded virtual worlds. 

With a focus on driving growth through technology, Globant Sportian’s ecosystem of products and services is being used worldwide to design new fan engagement platforms, enhance team performance and accelerate the digital transformation of sports properties, accompanied by Globant’s cutting-edge technologies, including the latest developments in data analysis and AI.

It will now be able to add StadioPlus’ expertise in Metaverse, gaming, web3 strategy and digital asset creation, helping athletes, leagues and sports brands to develop new monetization models through these channels.  

As part of the new partnership, Globant Sportian and StadioPlus will design a combined global strategy that illustrates the synergies and opportunities of the two offerings and how it can accelerate new growth for the sports and entertainment industry.

“Globant Sportian’s ecosystem is grounded in new technology innovation and solid growth strategies, which makes it an ideal partner for us,” said Jon Fatelevich, CEO and Co-Founder of StadioPlus. “This partnership presents exciting new possibilities for connected fan experiences and will help us be the bridge between the sports industry and the future.”

“StadioPlus shares our vision for transforming sport and entertainment through reaching new fans and providing world-class experiences,” said Alejandro Scannapieco, Globant Sportian CEO. “We are excited by its track record in gaming and web3, which will contribute to the expertise we have already developed with Globant, and its focus on creating growth through these platforms. Through this partnership, we will demonstrate how to add disruptive new technologies to existing tech ecosystems and engage fans across the digital and physical world.”

Founded in 2021 by a team including Argentine basketball legend Luis Scola, StadioPlus has emerged as a leading provider of cutting-edge fan experiences within the sports and entertainment industry, designing gaming environments inside some of the world’s most popular platforms, like Fortnite. It is also powering new metaverse environments for sports properties such as LALIGA, Inter Milan and Corinthians that have provided significant cut-through to digital audiences. 

Globant Sportian clients including LA Clippers, Major League Rugby, the Wimbledon Championships and Belgium’s ProLeague, are currently using its ecosystem to build streaming platforms, construct smart stadiums, personalize fan engagement, visualize match data and protect content from piracy, to name a few examples.

For further information on Globant Sportian’s global partner network visit https://www.sportian.com/partners 

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About SPORTIAN
Sportian is a global end-to-end technology solutions provider that enables growth for the sports and entertainment industry through its digital ecosystem, powered by Globant and LALIGA.

Sportian offers a unique ecosystem of technologies that helps sports and entertainment entities grow by adopting fan-centric strategies, embracing new business models and expanding their global reach. Its solutions combine AI, data, experience design and commercial strategy to revolutionize areas such as global fan engagement, streaming, digital asset monetisation, competition management, real-time data capture, content innovation and anti-piracy. This ecosystem has formed a core part of LALIGA since 2014 and is now being used by a wide range of global competitions, broadcasters, federations and clubs to achieve the next stage of their digital transformation.

About StadioPlus

StadioPlus, founded in 2021, is a leading Spanish company in the fields of gaming, metaverse and web3. Recognised for its expertise in creating digital assets, its standout projects include creating new business models and fan engagement through Fortnite. The company also collaborates with renowned entities such as LALIGA, Inter Milan, Corinthians, ATP, among others, improving their connections with emerging audiences, generating cutting-edge income sources and enhancing brand-fan engagement.
For more information, visit www.stadioplus.com 

About Globant

We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the place where innovation, design, and engineering meet scale. 

• We have more than 29,000 employees and are present in 33 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.
• We were named a Worldwide Leader in AI Services (2023) and Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.
• We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.
• We were also featured as a business case study at Harvard, MIT, and Stanford.
• We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.

Contact: pr@globant.com 

Sign up to get first dibs on press news and updates.

For more information, visit www.globant.com

Through cutting-edge technology, creativity, and innovation, Globant reinvents how brands engage with their customers through memorable and fulfilling experiences

SAN FRANCISCO – February 14, 2024 — Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, announced today the launch of its Connected Experiences Studio. This dedicated Studio consolidates over two decades of harnessing the transformative power of technology to get invaluable insights into customer behavior, empowering businesses to make informed decisions that fuel growth while delivering memorable experiences to their customers.

According to an IDC study, “the demand for CX (Customer Experiences) services is expected to grow from $353.0 billion in 2022 to $473.3 billion in 2027.”* This showcases organizations' eagerness to fulfill customer expectations of enjoying unforgettable experiences. Connected experiences, powered by technology, are bridging the gap between physical and digital worlds, creating more personalized, engaging, and seamless interactions for fans, guests, and travelers. With years of working alongside blue chip clients, such as Nissan, Royal Caribbean International, and LA Clippers, the Connected Experiences Studio brings together in-depth expertise to create comprehensive strategies and tailored solutions for unique challenges across sectors.

“The happiest memories of life are made out of unforgettable moments with friends and family, where brands and products play a critical role, and we become loyal to the experience they bring us. Technology over the years has become the ‘last mile’ of several of them,” said Carolina Dolan, Chief Digital Officer at Globant. “The Connected Experiences Studio spans across all our Studios as an orchestrator, helping clients build creative moments within their customers and enhancing them through cutting-edge technology.”

The Studio brings end-to-end connected experiences to life through:

1. Design: Globant assesses the current customer experience and crafts the ideal connected experience with a holistic approach considering these six dimensions: data, technology, operations, business, innovation, and culture.
2. Strategy: The company designs a course of action aligned with the client’s strategic objectives while strengthening the spotted weak points during the assessment, leading to increased customer satisfaction, improved profitability, enhanced operational efficiency, and sustainable growth.
3. Building: To bring the desired experience to life, Globant combines the Studios' in-depth expertise in engineering, product, commerce, data & AI, and loyalty, among many others, to create tailored solutions for unique challenges. 
4. Amplification: Globant leverages data-driven insights to turn satisfied customers into loyal advocates and craft strategic marketing initiatives that maximize impact.

“We consistently accompany our clients with a customer-focused experience in all aspects of our work, making this dedicated new Studio the logical next step. Connected experiences leverage AI and cutting-edge technology to create an immersive, more contextual, and personalized set of user experiences, providing real-time data and insights,” said Diego Tartara, Chief Technology Officer at Globant.

The Connected Experiences Studio is part of the Reinvent Network, which revolutionizes the game for businesses through deep industry knowledge and tech expertise, fostering collaboration and delivering transformative results to clients.

To learn more about the Connected Experiences Studio, click here.

*Source: IDC Report Worldwide and U.S. Customer Experience Services Forecast, 2023–2027: Jul 2023 — Document type: Market Forecast — Doc # US49360722

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About Globant

We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the place where innovation, design, and engineering meet scale. 

• We have more than 27,500 employees and are present in 30 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.
• We were named a Worldwide Leader in AI Services (2023) and Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.
• We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.
• We were also featured as a business case study at Harvard, MIT, and Stanford.
• We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.

Contact: pr@globant.com 

Sign up to get first dibs on press news and updates.

For more information, visit www.globant.com

Sportian Advisory Board will be led by NBA All Star Manu Ginóbili and Australian ex-rugby captain George Gregan, with a focus on how sport can improve fan engagement and athlete performance through technology, supporting the reinvention of the industry

[13th FEBRUARY, MADRID] - Sportian, the Sports & Entertainment Company from Globant, has announced the creation of the Sportian Advisory Board, a squad of legends and experts that will guide sports organizations through the benefits and applications of technology to support the continued growth and evolution of the industry.

The new Board will feature global sports icons Manu Ginóbili, the NBA All-Star, and George Gregan, Australian rugby captain and World Cup winner. As professional athletes and sports fans, they will introduce their vision of how team performance, athlete health, and the fan experience can be enhanced through technology. 

Manu Ginóbili is an NBA Hall-of-Famer, two-time All-Star and four-time league champion with the Spurs, and widely regarded as the greatest Latin American basketball player of all time. He currently works as a Special Advisor to Basketball Operations for the San Antonio Spurs and is a keen investor in new technologies.

“Advances in technology are revolutionizing the world of sports,  enabling athletes to achieve unprecedented levels of performance while enhancing fan engagement. Being passionate about both sports and technology, I’ve chosen to become a member of the Sportian Advisory Board to play a role in further enriching the industry’s excitement and appeal while at the same time continue my education on this transformation,” said Manu Ginóbili.

Over a 13-year professional career, George Gregan became captain of Australia’s international rugby team and the country’s record appearance maker, lifting the Webb Ellis Cup in 1999. He is now a successful entrepreneur and sports technology ambassador. 

George Gregan pointed out the potential for the advisory board to impact any sport: “Going digital starts with having a solid understanding of your fans, your teams and your playing space. The Sportian Advisory Board will be the resource for any competition to lay its challenges on the table and draw up a smart growth plan. I’m excited to form part of a team that wants to preserve sport as the number one entertainment source for future generations.”

For his part, Sportian CEO Alejandro Scannapieco said: “We are proud to work alongside Manu and George, two inspiring leaders who rose to the top of global sport and have a vision for the industry’s growth. Their experience will provide Sportian a unique angle to continue evolving our products & solutions for Sports & Entertainment organizations. I'm positive that their presence on the Sportian Advisory Board will help more organizations build an exciting future for sport and entertainment, powered by innovative technology.”

Martin Migoya, CEO and Co-founder of Globant, added: “Having a Board of Advisors led by sports legends is the perfect complement for Sportian's disruptive technology approach to such global passions as football, rugby, basketball, and many other sports. We can't wait to learn from Manu Ginóbili and George Gregan’s experiences and knowledge, and we will turn this into valuable and applicable insight for each of our clients.”

Through exclusive events and assessments, the Board will give sports organizations a chance to learn and discuss how new technology strategies impact commercial objectives. Recent developments by Sportian for its clients include superapps to connect fans with new experiences, growing direct-to-consumer strategies through streaming, collecting and applying match data to content, building smart venues and integrating AI tools to enhance competition management, broadcasting, and content creation, among others.  

Sportian’s range of clients includes organizations such as Major League Rugby, LA Clippers, The Wimbledon Championships and Belgium’s ProLeague, who are accelerating their digital transformation through Sportian technology. 

Sports organizations interested in exploring digital transformation initiatives with the Sportian Advisory Board should contact advisors@sportian.com.

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About SPORTIAN
Sportian is a provider of digital transformation solutions to the global sports and entertainment sector, powered by Globant and LALIGA. 

Sportian offers a unique ecosystem of products and solutions that help sports and entertainment entities to achieve growth by designing fan-centric strategies, adopting new business models and increasing global reach. Its enables the creation of digital assets like OTT platforms, webs and apps (Maker), smart venues, fantasy games, while its solutions combine AI, data, experience design and business strategy to revolutionise areas such as fan engagement, monetisation of digital assets, competition management, real-time data capture, content innovation and anti-piracy. This ecosystem has formed a central part of LALIGA since 2014 and is now used by a wide range of global sports competitions, broadcasters, federations and clubs to reach the next stage of their digital transformation.

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About Globant

We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the

place where innovation, design, and engineering meet scale. 

• We have more than 27,500 employees and are present in 30 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.
• We were named a Worldwide Leader in AI Services (2023) and Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.
• We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.
• We were also featured as a business case study at Harvard, MIT, and Stanford.
• We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.

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• Globant leverages its experience in AI and innovation to deliver comprehensive loyalty strategies
• Loyalty programs help businesses boost revenues, achieve greater profitability, and facilitate more cost-efficient customer acquisition, among other benefits

NEW YORK – February 6, 2024 — Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, launched its new Loyalty Studio today. This Studio offers comprehensive loyalty strategies and end-to-end solutions that enable businesses to generate strong customer engagement while boosting revenue and improving profitability.

In today's context, retaining customers is as important as getting new ones, and creating strategies that help nurture customer engagement is key to accomplishing this goal. Gartner states, “By 2027, 80% of the top 100 global consumer goods manufacturers will use at least one tokenized asset to drive rewards and loyalty programs, develop new business models, and earn digital revenue”*. Those who truly understand the importance of this type of program and possess tailor-made solutions that address their unique needs can achieve established goals and record results while creating a loyal and brand-lover community. 

“Loyalty is a strategic advantage for any company in every industry, and we help our clients offer additional value to their customers through this Studio,” said Diego Tártara, Chief Technology Officer at Globant. “By focusing on scaling loyalty programs, we not only strengthen the presence in established markets but also pioneer new ones, generating bridges between the brand and customers while promoting advocacy.”

Globant’s Loyalty Studio leverages the expertise of the Studio Networks, a dynamic ecosystem that melds pioneering tech with decades of industry know-how, creating relevant experiences designed to build, nourish, and promote customer engagement. The Loyalty Studio gives a competitive edge and a platform to:

1. Strategize: The Studio ideates end-to-end customer engagement strategies for long-term business profitability. By leveraging the knowledge of subject-matter experts, Globant designs personalized rewards and incentives experiences that strengthen connections between brand and consumer. 
2. Build: The Studio efficiently executes tech-agnostic strategies that maximizes organizational value, providing brands with the foundations they need to serve their customers best. By implementing scalable solutions, and calling on Globant’s signature platforms, such as WaaSabi and BeHealthy, the Studio rises to every challenge. 
3. Manage: The Studio designs and implements robust loyalty management across different geographies to ensure a dynamic and engaging program that responds to customer demands. By overseeing business operations and leveraging technology platforms like Navigate (Globant’s signature process intelligence platform for business operations and incident management), the Studio fuels profitability for sustainable business success.
4. Optimize: Harnessing the power of cutting-edge technologies like blockchain and digital assets (to implement digital currencies and minimize fraud), AI (to automate, customize, and reduce operational costs), VR (to enhance the digital experience), and the metaverse, together with gamification techniques to elevate the engagement rate, the Studio formulates strategies to supercharge loyalty programs and unlock new revenue streams.
5. Scale: By connecting brands with key players through strategic alliances, Globant capitalizes on its global presence to generate a strong partnership ecosystem. By helping clients expand into new markets, the Studio maximizes business impact.  

To learn more about the Loyalty Studio, click here. 

*Source: Gartner, [Over 100 Data and Analytics Predictions Through 2028], [Sarah James, Alan D. Duncan], [24 April 2023] GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.

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About Globant

We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the place where innovation, design, and engineering meet scale. 

• We have more than 27,500 employees and are present in 30 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.
• We were named a Worldwide Leader in AI Services (2023) and Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.
• We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.
• We were also featured as a business case study at Harvard, MIT, and Stanford.
• We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.

Contact: pr@globant.com

Sign up to get first dibs on press news and updates.

For more information, visit www.globant.com. 

• The company announces the acquisition of Iteris, a consultancy specialized in Digital Transformation that provides services to clients such as Nubank, Globo, C&A, and Reckitt.
• Additionally, Carlos Morais has been appointed as the new Executive Director to lead the national operation, considered crucial for Latin America.

January 2024- Globant, a digital-native company focused on reinventing businesses through innovative technological solutions, confirms its expansion strategy in Brazil at the beginning of the year with the acquisition of Iteris. Iteris is a Brazilian business and technology consultancy specializing in Digital Transformation, boasting 14 years of experience in the local market.

"We are excited to welcome the Iteris team to the Globant family. With this acquisition, we are taking significant steps in Brazil because we believe in the potential of this market. This new phase entails substantial growth for our operations in the country, reaffirming our commitment to the region and its technological landscape. We will continue to offer a portfolio of top-notch services and products, constantly reinventing businesses," affirms Martín Migoya, co-founder and CEO of Globant.

According to Ignacio Iglesias, Chief Business Officer for Latin America at Globant, “Brazil is one of Globant's main investments in Latin America, and the company already has a strong presence in key industries. Now, it will be able to enhance local teams with significant Digital Transformation projects and new teams of specialists.”

Iteris will bring added strength to Globant in sectors considered targets by the company for the development of digital projects in Brazil, such as finance, retail, healthcare, and agribusiness. Founded in 2009 in São Paulo, the Iteris team consists of over 600 professionals who develop comprehensive solutions in various areas, including payments and banking, manufacturing, communications, education, retail, and healthcare, for some of the strongest brands in their respective sectors in Brazil, such as Fiserv, PagBank, Julius Baer, Nubank, Nutrien, Globo, C&A, and Reckitt, among others, forming a portfolio of 70 clients collectively.

Over these 14 years, Iteris has been recognized as a leader for three consecutive years in the Agile Application Projects and Application Quality Assurance quadrants of the Next-Gen ADM Services study provided by ISG Provider Lens™.

"This operation reflects the success of the Iteris team over the past 14 years. From the beginning, we have noticed cultural similarities between the companies, which, along with our track record of delivering high-quality services with Iteris and world-class innovative projects provided by Globant, will allow our clients to benefit greatly. We are happy and proud to take this significant step for our company." Marcelo dos Santos, Co-founder and Co-CEO of Iteris.

Expansion Plan in Brazil

In Brazil, for the past ten years, Globant has been consolidating its presence through acquisitions of organizations to expand its participation in the local market. Its history includes acquisitions of operations such as Avanxo, GA, and Nèscara, as well as Genexus. Despite being based in Uruguay, Genexus has a significant operation and important references in the Brazilian territory.

The strategy with this acquisition is to replicate the global scenario of the company in Brazil, which ranks among the top ten brands known for their digital projects. 'We have globally relevant Digital Transformation cases that can also be applied in Brazil, such as the user experience improvement project on the FIFA+ digital platform, as well as cases with a social focus involving the use of artificial intelligence for detecting childhood depression, which we developed for a major laboratory in the United States” explains Carlos Morais, Executive Director of Globant in Brazil.

These acquisitions focused on offering applications in Brazil, which is now complemented by the goal of expanding digital projects. In other words, the entire structure in Brazil is prepared for revenue growth in Digital Transformation through the Innovation Centers that are being created in the country.

In this regard, Globant, which had over 1,000 collaborators in the country until the end of 2023, reinforced its capacity by practically doubling its operation, surpassing the mark of 1,800 professionals in the country.

Recently, the company inaugurated its new Brazilian headquarters located in the South Zone of São Paulo, where it consolidates its Innovation Center in Emerging Technologies, such as artificial intelligence, to strengthen the development of technologies with the aim of impacting businesses and preparing clients worldwide for the future.

Looking Forward Statement

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 of the United States. Expectations related to the businesses of Globant and Iteris may differ from what actually occurs, and consequently, these projections should not be relied upon as predictions of future events. In some cases, these projections can be identified by terms such as "we believe," "may," "estimate," "will continue," "anticipate," "intend," "should," "plan," "expect," "foresee," "potentially," or the negative of these terms or similar expressions. These projections include, without limitation, expectations regarding the anticipated benefits of the acquisition. These projections assume significant risks and uncertainties that may cause actual results to differ materially from those projected. Most of these factors are beyond the control of Globant or Iteris and are difficult to anticipate. Factors that may cause such differences include, but are not limited to: (1) The risk that disruption in the transaction may materially and adversely affect Iteris' business and operations, (2) Globant's ability to realize the anticipated benefits of the acquisition, (3) costs related to the acquisition, (4) Globant's ability to grow Iteris' business successfully, (5) Reactions or potentially adverse changes to business relationships due to the announcement or closing of the acquisition, (6) Globant's ability to retain and hire key employees of Iteris, (7) Changes in applicable regulations or regulations, (8) Demand for Iteris' services along with the possibility that Iteris may be adversely affected by other economic, business, and/or competitive factors, and (9) Other factors discussed under the heading "Risk Factors" in our most recent Form 20-F filed with the U.S. Securities and Exchange Commission and any other risk factor included in any subsequent report on Forms 6-K. Due to this uncertainty, investment decisions should not be made based on these projections. Except as required by law, we assume no obligation to publicly update these projections for any reason after the date of this press release, whether as a result of new information, future events, or any other reason.

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About Globant

We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the place where innovation, design, and engineering meet at scale. 

• We have more than 27,500 employees, and are present in 30 countries across 5 continents working for companies like Google, Electronic Arts and Santander, among others.
• We were named a Worldwide Leader in AI Services (2023) and Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.
• We stand among the top 100 fastest-growing companies in the world (2023) according to Fortune.
• We were also featured as a business case study at Harvard, MIT, and Stanford.
• We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.

Contact: pr@globant.com

Sign up to get first dibs on press news and updates.
For more information, visit www.globant.com.