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Globant and Formula 1 Announce Multi-Year Partnership to Elevate F1 Digital Experiences
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02 May 2024
Press Release
- The first two projects of this collaboration will focus on improving the current pit wall system, a key source of information for racing teams, and enriching the fan experience mobile application used at each race
- The digital consultant and software development provider becomes an Official Partner of Formula 1 in a multi-year deal
MIAMI - May 2, 2024 - Globant and Formula 1 have today announced a multi-year partnership until 2026 to elevate the digital experiences for both F1 teams and fans. As an Official Partner, Globant will support Formula 1 in building best-in-class IT systems and products.
As its first project, Globant – with 29,000+ professionals and a presence in 33 countries – will use its expertise and innovative technologies to transform and enhance the at event digital experiences for F1 fans and key stakeholders, including the content delivery system used on the pit wall, a real-time streaming solution that provides F1 and key stakeholders with unique multi-channel media.
Throughout the partnership, F1 will use leading Globant technology to better connect fans digitally and help create once-in-a-lifetime moments for fans attending Grands Prix, both on and off track.
Martin Migoya, Co-Founder and CEO of Globant, said: “We are proud to start working with Formula 1®, the world’s most technologically advanced sport, by accompanying them in their digital transformation process and fan experience offering. Globant builds technology that dares to delight and we couldn't think of a better fit than Formula 1®, the top competition that dares athletes to compete at the highest level and delight millions of fans around the world.”
Wanda Weigert, Chief Brand Officer at Globant, added: “We make technology boost passion and elevate user and fans’ experiences. After our joint work with FIFA, Major League Rugby, and Los Angeles Clippers in the US, among other top organizations, this new partnership with Formula 1® allows us to globally keep on showing companies what we can do for their customers and how much value we can drive into their businesses.”
Jonny Haworth, Director of Commercial Partnerships at Formula 1, said: “This exciting partnership with Globant will help F1 further elevate the at track digital experience for both fans and teams. F1 has always been at the forefront of innovation and this partnership will allow us to use the latest technology to give fans the once-in-a-life time experience they deserve.”
Pete Samara, Director of Strategic Technical Ventures at Formula 1, said: “In a sport with innovation at its heart, this new partnership will support F1 in its drive to transform key IT systems to better service our passionate fanbase and dedicated stakeholders. Together we will use Globant’s technical excellence and our combined commitment to pushing boundaries to move F1’s at event digital experience into a new age.”
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About Formula 1®
Formula 1® racing began in 1950 and is the world’s most prestigious motor racing competition, as well as the world’s most popular annual sporting series. Formula One World Championship Limited is part of Formula 1® and holds the exclusive commercial rights to the FIA Formula One World Championship™. Formula 1® is a subsidiary of Liberty Media Corporation (NASDAQ: LSXMA, LSXMB, LSXMK, FWONA, FWONK, LLYVA, LLYVK) attributed to the Formula One Group tracking stock. The F1 logo, F1 FORMULA 1 logo, FORMULA 1, F1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX, PADDOCK CLUB and related marks are trademarks of Formula One Licensing BV, a Formula 1 company. All rights reserved.
About Globant
We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the place where innovation, design, and engineering meet scale.
- We have more than 29,000 employees and are present in 33 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.
- We were named a Worldwide Leader in AI Services (2023) and Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.
- We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.
- We were also featured as a business case study at Harvard, MIT, and Stanford.
- We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.
Contact: pr@globant.com
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For more information, visit www.globant.com.
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Everest Group recognizes Globant as a Star Performer and Leader in the Software Product Engineering Services PEAK Matrix® Assessment 2024
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17 Apr 2024
Press Release
The Star Performer title is awarded to providers who have demonstrated the most significant improvement over time on the PEAK Matrix®
NEW YORK – April 17, 2024 — Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, today announced it was recognized by Everest Group as a Star Performer and Leader in the Software Product Engineering Services PEAK Matrix® Assessment 2024.
“The recognition as a Leader in the Software Product Engineering Services PEAK Matrix® Assessment 2024 represents an important milestone for Globant, showcasing the significant growth we've experienced in recent years in knowledge and offerings,” said Martín Migoya, CEO of Globant. “At Globant, we've embraced the vision that our technology is made to delight our clients and their audiences, and we aspire to be the top choice for every organization seeking to innovate and transform their businesses.”
The Everest Group PEAK Matrix® evaluates companies based on their Market Impact, considering factors such as Market Adoption, Portfolio Mix, and Value Delivered. Additionally, it assesses the Vision and Capabilities of companies, taking into account elements such as Vision and Strategy, Scope of Services Offered, Innovation and Investments, and Delivery Footprint.
Everest Group conferred upon Globant the Star Performer title, designated for providers demonstrating the most significant improvement over time on the PEAK Matrix®. This recognition considers advances in market impact, assessing each provider's performance across various parameters, including year-over-year revenue growth, the number and value of new contract signings and extensions, and enhancements in portfolio mix and value delivered. Furthermore, the Star Performer designation is evaluated based on the company's vision and capability, considering performance in innovation, expansion of the scope of services offered, enlargement of delivery footprint, and investments in specific technology/domains.
The PEAK Matrix® is Everest Group's proprietary framework for evaluating service providers' relative market success and overall capability, founded on their performance, experiences, abilities, and knowledge. It furnishes an objective, data-driven evaluation of service and technology providers, gauging their overall capability and market impact across various global services markets.
Globant is a digitally native company that delights organizations with its innovative solutions to unleash their potential. Through its Studio Networks model, the company offers technology solutions beyond traditional options, which earned the company recognitions such as the fastest-growing IT brand and the 5th strongest IT brand globally from Brand Finance, and as a Worldwide Leader in AI Services in the MarketScape report.
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About Globant
We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the place where innovation, design, and engineering meet scale.
- We have more than 29,000 employees and are present in 33 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.
- We were named a Worldwide Leader in AI Services (2023) and Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.
- We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.
- We were also featured as a business case study at Harvard, MIT, and Stanford.
- We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.
Contact: pr@globant.com
Sign up to get first dibs on press news and updates.
For more information, visit www.globant.com.
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Globant Joins the Connected Vehicle Systems Alliance (COVESA)
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15 Apr 2024
Press Release
Globant brings cross-industry expertise and an automotive background to guide and support the connected car evolution
SAN FRANCISCO – April 15, 2023 - Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, today announced it has joined the Connected Vehicle Systems Alliance (COVESA), a global member-driven alliance focused on the development of open standards and technologies that accelerate innovation for connected vehicle systems. As a member, Globant brings extensive technical competence and cross-industry experience that will facilitate bringing advanced technologies to the vehicle through open standards.
Globant has enabled several of today’s leading brands to capitalize on new business opportunities via its extensive experience with consumer-facing technologies like gaming, AI, IoT, and e-commerce. Its Automotive Reinvention Studio, launched in August 2022, leverages Globant’s proficiency with cutting-edge technologies to create solutions that solve critical automotive business issues. The Studio’s goal is to serve as a bridge between the automotive industry and the swiftly evolving digital and mobility space, leading the industry into a new era of connectivity aligned with evolving consumer demand and expectations.
“Globant is well-positioned to play a strategic role during this transitional time in the automotive industry,” said Steve Crumb, Executive Director of COVESA. “Globant, in partnership with other COVESA members, has the ability to collaborate and support defining open standards that will help unify and drive the industry, accelerating the full potential of connected vehicles.”
“We are at a pivotal point in the history of the connected car. The pace of change in the automotive industry has drastically increased to keep pace with consumer expectations. As a result, the challenges the industry faces have also evolved, and it can be difficult for companies to understand and adequately react to these new demands,” said Marina Saint-Lary, Chief Solution Officer and Managing Director at Globant's Automotive Reinvention Studio. “As a member of COVESA, with our extensive experience we will be able to play a prominent role in creating a unified future for the automotive industry by collaborating with other leading organizations on the standards, technologies, and services that make up the foundation of modern mobility.”
As part of Globant’s participation as a member of COVESA, Marina Saint-Lary spoke on a panel at the CES 2024 Connect2Car Show in Las Vegas, of which COVESA was an event sponsor. On the panel, titled “Transforming the Driving Experience,” Marina joined other automotive leaders to discuss how software-defined connected vehicles (SDCVs) are transforming the driving experience to enable advanced performance, safety, and convenience.
For more information about Globant’s Automotive Studio, please click here.
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About the Connected Vehicle Systems Alliance
The Connected Vehicle Systems Alliance (COVESA) is an open and member-driven global technology alliance accelerating the full potential of connected vehicles and the mobility ecosystem. As the only alliance focused solely on developing open standard approaches and technologies for connected vehicles, COVESA serves as a collaborative platform that brings together automotive software stakeholders with world-class developers to address opportunities and challenges in the automotive industry and navigate the digital transformation shaped by customer expectations. To learn more about COVESA or to join our community, visit www.covesa.global.
About Globant
We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the place where innovation, design, and engineering meet scale.
- We have more than 29,000 employees and are present in 33 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.
- We were named a Worldwide Leader in AI Services (2023) and Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.
- We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.
- We were also featured as a business case study at Harvard, MIT, and Stanford.
- We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.
Contact: pr@globant.com
Sign up to get first dibs on press news and updates.
For more information, visit www.globant.com.
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Globant Achieves Premier Tier Status within the AWS Partner Network
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11 Apr 2024
Press Release
NEW YORK – April 11, 2024 – Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, announced today that they have achieved Amazon Web Services (AWS) Premier Tier Partner status within the AWS Partner Network (APN). AWS Premier Tier Services Partners are organizations recognized for proven technical expertise and demonstrated customer experience.
This recognition highlights Globant’s expertise and significant success in aiding customers with the design, architecture, building, migration, and management of their workloads on AWS. Delivering innovative solutions across various AWS technologies such as Cloud Strategy, Migration and Modernization, Advanced Data, Analytics, Product Innovation, and Cloud Engineering services, Globant’s AWS Studio effectively complements these services. With a global presence and profound expertise in cloud technologies and business strategy, the AWS Studio has garnered significant achievements, including 500+ AWS Certifications, the launch of 50+ AWS Customers, the attainment of 6 AWS Competencies, 3 AWS Service validations, and the participation in multiple Partner Programs.
To attain Premier Tier Partner status, Globant met several AWS technical requirements, including AWS certifications, capabilities, and implementations, as well as AWS technical and business professional training accreditations
“Our collaboration with AWS, which goes back to 2011, has thrived, characterized by close teamwork with their engineers and global product development managers. With our dedicated space to AWS, we gather experts not only in cloud technologies but also in diverse fields, including gaming, metaverse, data, digital products, UX, and AI from across the globe. This enables us to offer unwavering support to all regions, reaffirming our commitment to driving global innovation,” said Hiroki Onitsuka, Managing Director at Globant’s AWS Studio.
“This recognition reaffirms the reasons why we decided to establish this collaboration in the first place. Today, it enables our key stakeholders and clients to build a comprehensive and scalable cloud platform capable of addressing emerging technology challenges, such as AI and spatial computing,” said Diego Tártara, Chief Technology Officer at Globant. “At Globant, our commitment revolves around propelling clients through a journey of reinvention, where our complementary skill set ensures visionary solutions, paving the path to sustained competitiveness in a rapidly evolving market.”
For more information, please visit the APN website.
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About Globant
We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the place where innovation, design, and engineering meet scale.
- We have more than 29,000 employees and are present in 33 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.
- We were named a Worldwide Leader in AI Services (2023) and Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.
- We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.
- We were also featured as a business case study at Harvard, MIT, and Stanford.
- We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.
Contact: pr@globant.com
Sign up to get first dibs on press news and updates.
For more information, visit www.globant.com
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GeneXus, a Globant company, enhances AI development using NVIDIA technology
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19 Mar 2024
Press Release
GeneXus Enterprise AI empowers organizations to rapidly deploy AI applications with integration of NVIDIA’s robust frameworks and libraries for managing large language models (LLMs)
NEW YORK – March 19, 2024 – GeneXus, a Globant (NYSE: GLOB) company and a leading innovator in the field of enterprise application development, today announces the enhancement of its enterprise AI platform through an integration with NVIDIA AI Enterprise software for the development and deployment of production-grade generative AI, offering a unique solution within the enterprise software development ecosystem.
By utilizing NVIDIA frameworks and libraries for managing large language models (LLMs), GeneXus empowers organizations to rapidly deploy AI applications, delivering seamless integration with existing technology stacks while prioritizing security, privacy, and scalability.
GeneXus's business-centric approach is further enriched by its use of NVIDIA NIM microsevices available from the NVIDIA API Catalog. This enables the development of specialized assistants through the GeneXus platform, designed to facilitate a wide range of business applications.
Acknowledging the critical importance of non-functional requirements, GeneXus enhances its enterprise AI offering with advanced security and privacy features. Integrated access control models and the inclusion of NVIDIA NeMo Guardrails within the NVIDIA AI Enterprise platform underscore GeneXus's commitment to secure and responsible AI application development.
This new offering highlights the importance of rapid, low-code AI deployment for enterprises, positioning GeneXus's offering, which is powered by NVIDIA AI Enterprise, as a pivotal advancement. It uniquely enables companies to leverage the power of AI without the complexities traditionally associated with software development. This approach not only accelerates the time to market for AI-driven solutions but also democratizes access to cutting-edge AI technologies. By simplifying the integration of advanced AI capabilities into enterprise applications, GeneXus offers a distinctive advantage to businesses looking to innovate swiftly and efficiently.
This integration of NVIDIA technology serves as a key milestone on GeneXus’s mission to simplify the creation of enterprise-ready AI applications across industries. Leveraging NVIDIA technologies, GeneXus is not just adapting to the digital landscape but redefining the possibilities of enterprise AI, providing businesses with the tools to gain a competitive edge in an ever-evolving market.
Read more about this development here
For more information about Globant’s AI capabilities, please visit ai.globant.com
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About Globant
We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the place where innovation, design, and engineering meet scale.
- We have more than 29,000 employees and are present in 33 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.
- We were named a Worldwide Leader in AI Services (2023) and Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.
- We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.
- We were also featured as a business case study at Harvard, MIT, and Stanford.
- We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.
Contact: pr@globant.com
Sign up to get first dibs on press news and updates.
For more information, visit www.globant.com.
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Globant Wins Google Cloud Industry Solution Services Partner of the Year Award for Media & Entertainment for Second Consecutive Year
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08 Apr 2024
Press Release
The company also won Partner of the Year Awards in Latin America for Services and Talent Development
SAN FRANCISCO – April 8, 2024 – Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, today announced that it has received the 2024 Google Cloud Industry Solution Services Partner of the Year Award for Media and Entertainment, marking its second consecutive year winning the award. Google Cloud announced Globant’s win at its annual Google Cloud Next conference in San Francisco.
This recognition acknowledges Globant’s achievements helping joint customers in the industry leverage the Google Cloud ecosystem to drive innovation and reach new levels of success. Within the media and entertainment sector, Globant works with multiple studios, media, and production companies (including both broadcast, streaming networks and post-production houses), as well as sports leagues/teams and gaming studios (including Electronic Arts, FIFA, the Los Angeles Clippers, and many more).
The company also received the 2024 Google Cloud Partner of the Year Awards in Latin America for Services and Talent Development thanks to Globant’s achievements in creating a global, world-class team of talented experts in Google Cloud products and services. In Latin America, Globant supports its employees' growth and success by providing the necessary guidance, resources, and training to help them deliver high-quality Google Cloud solutions.
“Google Cloud's Partner Awards celebrate the transformative impact and value that partners have delivered for customers," said Kevin Ichhpurani, Corporate Vice President, Global Ecosystem and Channels at Google Cloud. "We're proud to announce Globant as a 2024 Google Cloud Partner Award winner and recognize their achievements enabling customer success from the past year.”
“This recognition from Google Cloud acknowledges our achievements in helping our joint customers succeed in the cloud-first era. Media and entertainment is one of the most quickly-transforming, competitive industries, and we have actively collaborated with Google Cloud to create joint generative AI-powered solutions that help our clients boost innovation in cost-effective ways,” said Diego Tartara, Chief Technology Officer at Globant. “By accelerating the adoption of Google Cloud products across all industry verticals, we are able to further maximize our clients’ use and benefit of cutting-edge technologies.”
In 2023, Globant launched its Google Cloud Studio, a business unit with a dedicated team of experts containing deep and wide reach in Google Cloud products. The Studio’s creation marked a significant strengthening of the companies’ 15+ years of collaboration, and reinforced Globant’s commitment to making significant investments in building a world-class talent pool across Google Cloud products. To help meet growing demand for Google Cloud services, Globant also created several dedicated packages and accelerators to help customers streamline adoption, with critical focus areas including GenAI, Looker, Cortex, and infrastructure and database migrations. As a result of its efforts, last year Globant enabled more organizations to transform their business, modernize their platforms, secure their workloads, and make data-driven decisions by maximizing their use of Google Cloud Services.
For more information about Globant’s Google Cloud Studio, please visit www.globant.com/studio/google-cloud.
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About Globant
We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the place where innovation, design, and engineering meet scale.
- We have more than 29,000 employees and are present in 33 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.
- We were named a Worldwide Leader in AI Services (2023) and Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.
- We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.
- We were also featured as a business case study at Harvard, MIT, and Stanford.
- We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.
Contact: pr@globant.com
Sign up to get first dibs on press news and updates.
For more information, visit www.globant.com
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Globant and Rockwell Win Digital Engineering Awards for the Top Sustainability Initiative Category
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22 Mar 2024
Press Release
- The recognition is a result of the development of the "Sustainability Calculator for Repairs: Quantifying the Environmental Impact for Repairing vs. Buying New”
- The development enables end customers to make informed and sustainability-oriented decisions based on energy, H2O consumption, CO2 emissions and waste generation, associated with the products and services purchased
SAN FRANCISCO – March 22, 2024 — Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, and Rockwell Automation, Inc. (NYSE: ROK), an American provider of industrial automation and digital transformation technologies, announced the winning of the Digital Engineering Awards 2023. The “Sustainability Calculator for Repairs: Quantifying the Environmental Impact of Repair vs. Buying New” was selected as the winner in the Top Sustainability Initiative category.
Globant’s Sustainable Business Studio unveiled a groundbreaking sustainability calculator, meticulously back-engineered to quantify energy, waste generation, and CO2 emissions in repairing industrial automation assets vs. buying new.
This innovative collaboration combined Globant's Sustainable Business Studio prowess in ESG subject matter expertise and customer-centric design with Rockwell's Automation, Inc. proficiency in data-driven solutions. The result was the creation of this tool that offers unparalleled insight into sustainability metrics - specifically the complex Scope 3 data - tailored to each customer's unique needs, whether it's analyzing environmental impact at a specific location or evaluating the sustainability of a particular service interaction.
“We're stepping up our sustainability game by bolstering our internal data capabilities to measure emissions and footprints. At the same time, we're crafting a client-facing dashboard for clear sustainability disclosures. This showcases our dedication to delivering tech-driven, data-centric sustainable business solutions,” said Elena Morettini, Globant’s Sustainable Business Studio Director. “The development and its recognition signifies an impactful step in our pursuit to transform the present, creating the future of sustainable enterprises through numbers and by design.”
“This sustainability calculator is a first-of-its-kind, patent pending solution that helps to enable the circular economy by allowing end-customers to understand the environmental impact, savings, and advantages remanufacturing and repair has over ‘buying new’”, said Jason Mannion, Global Program Manager for Sustainability Services at Rockwell Automation, Inc.
The Digital Engineering Awards, in association with ISG, L&T Technology Services, and CNBC-TV18, represent a pioneering initiative, designed to recognize the accomplishments of business, sustainability and technology leaders at the forefront of sustainability disruption of current industry and linear business models. This endeavor is dedicated to creating a brighter future for the planet and generations to come and to all the people who believe in sustainable value creation through artificial and human tech.
To learn more about the Sustainable Business Studio, click here.
To learn more about the Sustainability Calculator for Repairs, click here.
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About Globant
We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the place where innovation, design, and engineering meet scale.
- We have more than 29,000 employees and are present in 33 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.
- We were named a Worldwide Leader in AI Services (2023) and Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.
- We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.
- We were also featured as a business case study at Harvard, MIT, and Stanford.
- We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.
Contact: pr@globant.com
Sign up to get first dibs on press news and updates.
For more information, visit www.globant.com
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Globant Presents “Taste ID”: the New Ad by GUT Pokes Fun at Legacy Tech Industry
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21 Mar 2024
Press Release
The new commercial playfully challenges nonsense tech applications and continues the Stuck.in Consultancy Saga of “I AI” and “1000 Slides” -also produced by GUT- to show a different way of transforming businesses
NEW YORK – March 21, 2024 — Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, today launched its new commercial ‘Taste ID.’ The film is the latest installment in Globant’s “Stuck in Consultancy” saga, created by the award-winning global agency GUT, which was recently incorporated into the Globant family.
In the new commercial, Globant tackles a common notion head-on: The perception that IT organizations often forget about real users and businesses when thinking about developments for their customers. With an ironic and humorous twist, the film depicts a tech company presenting its latest innovation: ‘Taste ID,’ a technology that makes the dubious claim of being able to identify what a person wants to eat based on them licking their cell phone screen. As the presenters demo this unappetizing tech offering to a group of incredulous executives, the film declares, “Enough with nonsense tech,” while delivering a strong brand statement about the need to apply technology to real business transformations.
Globant, with over 20 years of expertise, is a pioneer in crafting bold digital solutions that seamlessly blend technology with delightful user experiences. While many brands may have worked with numerous IT partners over the years, what sets Globant apart from its competitors is its unwavering commitment to placing the final consumers of its clients at the forefront. Their digital solutions are tailored to meet clients' needs and help them reinvent their businesses in ways that resonate with their target audience.
“As part of the 'Stuck in Consultancy' saga, this new commercial emphasizes Globant's ongoing dedication to challenging traditional norms, making us the ideal partner that dares to create digital solutions for our clients,” said Wanda Weigert, Chief Brand Officer at Globant. “Brands tend to work with a lot of IT partners over the years, and even simultaneously. We consider Globant the only B2B2C digital solutions partner that differentiates from other legacy IT organizations by blending technology, creativity, and intuition to build delightful experiences.”
Matías Lafalla, Chief Creative Officer at GUT, emphasized, “This campaign addresses one of the most critical topics in the tech industry: placing the consumer or user at the center while crafting digital solutions. Globant stands out among other tech companies by creating digital products users really love. To tell this narrative, we opted to maintain the humorous and ironic tone that has already become a signature of this saga.”
Globant is a digitally native company focused on creating innovative technology solutions that dare to delight clients and potential clients. Alongside GUT, both organizations are ranked among the top ten in their respective industries globally: Globant is the fastest-growing IT brand and the 5th strongest IT brand globally according to the latest Brand Finance Report, and GUT is the most creative independent advertising network in the world according to Cannes 2023 Report.
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About Globant
We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the place where innovation, design, and engineering meet scale.
- We have more than 29,000 employees and are present in 33 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.
- We were named a Worldwide Leader in AI Services (2023) and Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.
- We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.
- We were also featured as a business case study at Harvard, MIT, and Stanford.
- We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.
Contact: pr@globant.com
Sign up to get first dibs on press news and updates.
For more information, visit www.globant.com.
About GUT
GUT is an award-winning global creative network with offices in Miami, Buenos Aires, São Paulo, Toronto, Mexico City, Los Angeles and Amsterdam, created on the foundation of three essential values: Courage, Transparency, and above all, Intuition.
Since its founding in 2018 by Anselmo Ramos and Gaston Bigio, GUT’s strength has been to help brands generate a disproportionate amount of buzz, infiltrate pop culture, influence behaviors, create brand love long term, and ultimately help solve brands’ biggest business challenges.
The GUT Network has also won multiple accolades at the industry’s most prestigious award shows, including at Cannes Lions 2023, where it won a total of 3 Grand Prix and 35 Lions, and became #1 Independent Network of the Year, LATAM Regional Network of the Year, and its GUT Buenos Aires office became both Independent Agency of the Year and Agency of the Year – a first for Argentina. More recently, GUT was named as Adweek’s #1 Breakthrough Agency of the Year, and GUT Buenos Aires was named as the #1 International Agency of the Year.
GUT is part of Globant, a digital-native company focused on reinventing businesses through innovative technological solutions. Together, they lead the integration of technology in advertising.
Learn more at https://www.gut.agency/
Stuck in Consultancy - Taste ID | Technology that dares to delight
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Celebrating Innovation and Leadership: Globant Announces 5th Edition of Women That Build Awards
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08 Mar 2024
Press Release
- This new edition will recognize women leaders in Latin America, Europe, US & Canada, and India
- Previous editions accumulated 310,000+ votes, featured 6,000 candidates and involved women from over 50 countries
- Nominations and submissions are open until April 15 at 23:59 ET at womenawards.globant.com
NEW YORK – March 8, 2024 — Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, today announced the launch of its 5th edition of Women That Build Awards, the annual recognition program aimed to provide global visibility and networking opportunities for talented women to thrive in their professional careers.
The tech industry, renowned for its innovation, faces a gender representation challenge with only 28% of its workforce being female. As a leading IT company, Globant is focusing the Awards’ 5th edition on spotlighting visionary women who embrace technology and innovation, inspiring other women to pursue tech careers and make positive impacts in both the industry and the world.
This edition, supported by global partners such as AWS, CoachHub, NYSE, and Udemy, launched on International Women’s Day. Images of Jennifer Samaniego and Jaloree Lantigua, global winners of the 4th edition of the WTB Awards, were featured on the NYSE Billboard at Times Square in New York City to continue showcasing women who are making a positive impact in the industry.
"This fifth edition of the Awards not only condenses a journey initiated in 2020 filled with inspiring narratives, tangible opportunities, and concrete outcomes, but also, nourished by the experience of four previous editions, it adapts and focuses on its emerging trends and both the static and evolving needs," said Patricia Pomies, Chief Operating Officer at Globant. "From women with outstanding skills in leadership and the latest technologies to visionary and purpose-driven entrepreneurs, we seek narratives that are inspired by the ambition to create a fair and representative sector for all who are part of it."
The Women That Build Awards 2024 categories are:
- Tech Executive: Inspiring C-level Executives, VPs, Directors, and Board Members in large organizations with outstanding skills in leadership and the latest technologies, including AI.
- Tech Entrepreneur: Visionary and purpose-driven entrepreneurs seeking to reinvent businesses through the lens of AI and the latest technologies.
- Tech Leader: Powerful and talented women in middle management roles with outstanding potential and ability to adopt and apply the latest technologies, including AI.
"We aim to honor the countless women who have blazed trails in technology, shaping a brighter future for us all," said Wanda Weigert, Chief Brand Officer at Globant. "These Awards serve as a vital step towards rectifying the underrepresentation of women in the pivotal roles of tomorrow's workforce. They also serve as a platform for amplifying diverse perspectives, empowering women to lead and foster entrepreneurship within the sector."
The previous four editions accumulated over 310,000 votes, featured 6,000 candidates and involved women from over 50 countries. Additionally, they garnered support from more than 150 supporting organizations and engaged over 240 international judges.
How to participate
There are four official regions recognized for participation in the awards: Latin America, Europe, US & Canada, and India. Candidates residing in the following countries are eligible to apply: Argentina, Belarus, Brazil, Bulgaria, Canada, Chile, Colombia, Costa Rica, Denmark, Ecuador, France, Germany, India, Luxembourg, Mexico, Moldova, Netherlands, Peru, Poland, Portugal, Romania, Spain, the United Kingdom, the United States and Uruguay. Countries not included in this list are ineligible for participation in this edition.
All global winners will receive recognition at a Globant-sponsored event and a round trip to attend, as well as a showcase on the iconic NYSE Billboard in Times Square in 2025. Regional winners will be awarded scholarships from Udemy to access courses across tech, business, leadership, and wellness, along with trophies for recognition. Additionally, they will have the opportunity to participate and network in regional celebration events.
Nominations and submissions are open until April 15 at 23:59 ET at womenawards.globant.com. In May, following the evaluation of the nominees based on the criteria established by the award organizers, the shortlist featuring the profiles of selected candidates will be published, marking the beginning of the voting process. Those with the most votes will proceed to the deliberation stage, which includes esteemed juries such as Jennifer Reynolds, CEO at Women Corporate Directors Foundation; Stephanie Stapleton, President at Udemy Business; and Gillian Zucker, President of Business Operations at the LA Clippers, among others. Initially, they will select the regional winners, and subsequently, they will determine the global winners.
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About Globant
We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the place where innovation, design, and engineering meet scale.
- We have more than 29,000 employees and are present in 33 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.
- We were named a Worldwide Leader in AI Services (2023) and Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.
- We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.
- We were also featured as a business case study at Harvard, MIT, and Stanford.
- We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.
Contact: pr@globant.com
Sign up to get first dibs on press news and updates.
For more information, visit www.globant.com.
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Sportian, by Globant, Agrees Global Strategic Partnership with StadioPlus
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05 Mar 2024
Press Release
The two organizations will carry out new initiatives to accelerate the digital transformation of sport and entertainment, offering technology products and monetization strategies with virtual world creation
[5TH MARCH, MADRID] - Sportian, the Sports & Entertainment Company from Globant, has joined forces with gaming and web3 specialists, StadioPlus, to enrich both company’s respective offerings and help sports organizations combine digital product creation, growth strategies, meta-experiences and the creation of branded virtual worlds.
With a focus on driving growth through technology, Globant Sportian’s ecosystem of products and services is being used worldwide to design new fan engagement platforms, enhance team performance and accelerate the digital transformation of sports properties, accompanied by Globant’s cutting-edge technologies, including the latest developments in data analysis and AI.
It will now be able to add StadioPlus’ expertise in Metaverse, gaming, web3 strategy and digital asset creation, helping athletes, leagues and sports brands to develop new monetization models through these channels.
As part of the new partnership, Globant Sportian and StadioPlus will design a combined global strategy that illustrates the synergies and opportunities of the two offerings and how it can accelerate new growth for the sports and entertainment industry.
“Globant Sportian’s ecosystem is grounded in new technology innovation and solid growth strategies, which makes it an ideal partner for us,” said Jon Fatelevich, CEO and Co-Founder of StadioPlus. “This partnership presents exciting new possibilities for connected fan experiences and will help us be the bridge between the sports industry and the future.”
“StadioPlus shares our vision for transforming sport and entertainment through reaching new fans and providing world-class experiences,” said Alejandro Scannapieco, Globant Sportian CEO. “We are excited by its track record in gaming and web3, which will contribute to the expertise we have already developed with Globant, and its focus on creating growth through these platforms. Through this partnership, we will demonstrate how to add disruptive new technologies to existing tech ecosystems and engage fans across the digital and physical world.”
Founded in 2021 by a team including Argentine basketball legend Luis Scola, StadioPlus has emerged as a leading provider of cutting-edge fan experiences within the sports and entertainment industry, designing gaming environments inside some of the world’s most popular platforms, like Fortnite. It is also powering new metaverse environments for sports properties such as LALIGA, Inter Milan and Corinthians that have provided significant cut-through to digital audiences.
Globant Sportian clients including LA Clippers, Major League Rugby, the Wimbledon Championships and Belgium’s ProLeague, are currently using its ecosystem to build streaming platforms, construct smart stadiums, personalize fan engagement, visualize match data and protect content from piracy, to name a few examples.
For further information on Globant Sportian’s global partner network visit https://www.sportian.com/partners
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About SPORTIAN
Sportian is a global end-to-end technology solutions provider that enables growth for the sports and entertainment industry through its digital ecosystem, powered by Globant and LALIGA.
Sportian offers a unique ecosystem of technologies that helps sports and entertainment entities grow by adopting fan-centric strategies, embracing new business models and expanding their global reach. Its solutions combine AI, data, experience design and commercial strategy to revolutionize areas such as global fan engagement, streaming, digital asset monetisation, competition management, real-time data capture, content innovation and anti-piracy. This ecosystem has formed a core part of LALIGA since 2014 and is now being used by a wide range of global competitions, broadcasters, federations and clubs to achieve the next stage of their digital transformation.
About StadioPlus
StadioPlus, founded in 2021, is a leading Spanish company in the fields of gaming, metaverse and web3. Recognised for its expertise in creating digital assets, its standout projects include creating new business models and fan engagement through Fortnite. The company also collaborates with renowned entities such as LALIGA, Inter Milan, Corinthians, ATP, among others, improving their connections with emerging audiences, generating cutting-edge income sources and enhancing brand-fan engagement.
For more information, visit www.stadioplus.com
About Globant
We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the place where innovation, design, and engineering meet scale.
- We have more than 29,000 employees and are present in 33 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.
- We were named a Worldwide Leader in AI Services (2023) and Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.
- We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.
- We were also featured as a business case study at Harvard, MIT, and Stanford.
- We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.
Contact: pr@globant.com
Sign up to get first dibs on press news and updates.
For more information, visit www.globant.com