Sorry, you need to enable JavaScript to visit this website.

Sports

Tecnología de primera para organizaciones deportivas de primera

Los líderes del deporte están aumentando su capacidad tecnológica

 
 
Hoy en día, el éxito en la industria deportiva va más allá de ganar trofeos y medallas. Para defender su título, las organizaciones deportivas de primera se están convirtiendo en empresas tecnológicas de primera. Si quieren superar a sus competidores dentro y fuera del campo de juego, deben maximizar el valor de patrocinio año tras año, sin dejar de ofrecer una experiencia superior a los fans. Nos hemos asociado con algunas de las organizaciones deportivas más importantes para aumentar su alcance y generar interacción sostenible con los fans usando los datos, la tecnología y el gaming, a la vez que aumentamos las oportunidades de monetización.
 

Servicios

Datos aumentados

Traemos las últimas tecnologías a tu negocio para convertirlo en uno impulsado por datos en todos los departamentos: mejorando el rendimiento de los atletas, aumentando los ingresos comerciales y optimizando la gestión del equipo y las operaciones. Al proporcionar datos oportunos durante los juegos al equipo, los entrenadores y el personal de entrenamiento pueden tomar decisiones en segundos que pueden cambiar el resultado del juego. Además, desde una infraestructura escalable de depósitos de datos hasta productos basados en datos e innovadoras soluciones de datos como servicio, transformamos los datos en valor.

Interacción con los fans

Utilizamos la tecnología para inspirar nuevas conversaciones y maximizar la fidelidad de los fans mediante datos zero-party para generar interacciones hiperpersonales.

E-Sports y deportes de fantasía

Alcanza a las generaciones más jóvenes, construye los futuros aficionados del deporte y fedeliza a los existentes aprovechando los videojuegos. Desde la creación de juegos, la utilización de estrategias de juego para conectar tus activos digitales, hasta ingresar al Metaverso, permitimos que ligas y equipos conviertan a los espectadores en participantes mediante tecnología participativa de vanguardia.

Aceleración del patrocinio

Usamos herramientas digitales de vanguardia para permitirles a tus socios maximizar el retorno de la inversión de los acuerdos de patrocinio y garantizar una colaboración continua.

Medios

Alcanza nuevas audiencias con tu contenido a través de la IA y transmítelo a tus seguidores estén donde estén. Reinventa y supera las expectativas en un entorno en rápida evolución.

Venues de vanguardia

Combinando la realidad aumentada, la asignación de asientos interactiva, la sostenibilidad, el reconocimiento de imágenes, la computación de borde, etc., los estadios inteligentes pueden potenciar la experiencia deportiva presencial e incluso reinventarla por completo mediante nuevas formas de acceder a los eventos, mejorándolos y expandiéndolos.

Applied AI sports image

 

 

APPLIED AI SPORTS
AI is changing the game
AI opens up new possibilities for the world of sports, from fan engagement to operational strategies, inviting new revenue streams and creating unparalleled fan experiences. Learn more by reading our report Applied AI Sports, AI is changing the game.
 

Dominate Every Field with Cutting-Edge Technology

 

Globant's Sports Studio offers innovative solutions that combine cutting-edge technology expertise with business consulting. From artificial intelligence and gamification to streaming and data-driven solutions, we'll help you create unforgettable fan experiences. Score big with Globant!

Get a competitive advantage with our set of products
powered by LaLiga Tech.

Image
Maker-image
Maker

Maker is a comprehensive sports CMS that empowers organizations to effortlessly create and manage their customized digital platforms. With e-commerce, gamification, ticketing, social media, and sponsor promotions integrated, our all-in-one solution allows for a seamless launch of your unique digital presence. Our method, toolkit, and support package ensure a smooth and efficient process for building and maintaining your tailored digital platform.

Image
Content protection-image
Content Protection

Protect your content globally with 360º defense. Content Protection offers broadcasters and rights holders cutting-edge cloud-based security services, safeguarding digital channels from audiovisual piracy and brand counterfeiting. Utilizing AI and machine learning, they detect and target illegal activity in real-time, swiftly removing unauthorized content through strategic alliances with major hosting platforms.

Image
Mediacoach-image
Mediacoach

Elevate your team's performance and match content with our cutting-edge integrated solution for tactical, physical, and video data, enhancing game management with real-time monitoring of 600+ metrics and live alerts. An integrated video analysis platform provides instant access to data and video for informed decision-making. New data visualizations allow for viewing patterns of play and player fitness levels during live matches. Custom reports enable downloading individual player or team stats from any competition match.

Image
OTT Platform-image
OTT Platform

Experience an exceptional multi-device OTT streaming platform, delivering live and VOD content worldwide in any language. Enjoy seamless integration across the web, app, and Smart TV, with modular architecture for adaptability, and monetize with advertising, pay-per-view, or subscription models. Own and operate your CMS effortlessly while advanced analytics provide valuable insights into fan behavior.

Image
Fantasy Gaming-image
Fantasy Gaming

Add a new dimension to your competition, compellingly combining gaming and real-world environments, creating an engaging experience for fans and sponsors. With global availability and multilingual support, sponsors gain new advertising spaces and data-driven campaigns for revenue generation. The platform offers monetizable services like in-game purchases, unique transfer opportunities, and imaginative marketing options.

Image
Competition Management Apps
Competition Management Apps

Streamline operations with cutting-edge digital solutions: AI-powered Calendar Selector for optimal match schedules, Kit Selector for seamless kit selection and upload, Matchday platform for real-time team management, Referee Hub for efficient referee assignment and match tracking, and Academy Manager for managing sports academies and tracking player data. Embrace AI, centralize information, automate processes, ensure multi-device compatibility, and leverage data analytics for enhanced performance.

Image
Business Intelligence & Analytics
Business Intelligence & Analytics

Revolutionize your organization with cutting-edge sports data analytics. Our platform offers real-time insights from various sources, including stadium attendance, TV audiences, social media, and more. Personalized dashboards provide custom views of key metrics. Simplified reporting with clear visuals and competitor analysis using public data sources ensure you stay ahead of the game. Identify new trends and growth opportunities by analyzing your digital assets.

Image
Transfer Tracker
Transfer Tracker

Bring new sources of revenue with our groundbreaking solution empowering football clubs to generate sustainable growth. Utilizing advanced big data analytics, football entities can uncover owed compensation payments for players trained in their academies. Our ongoing consultancy handles the entire claim process, delivering bespoke reports of eligible transfers. Proven results with Sevilla FC for over 2 years.

Image
Tyche: anti-match fixing-image
Tyche: anti-match fixing

Stay ahead of the game and protect the integrity of sports with our advanced technology. Our cutting-edge system combines the power of neural networks and expert analysts to monitor global betting markets in real time, detecting potential match-fixing incidents. With access to vast historical match data and analyzing over 800,000 daily registrations from top betting companies, alerts are generated when suspicious betting patterns emerge.

Algunos de nuestros clientes
Globant - Sports Studio - Whitepaper

 

Contenido destacado

Tech Trends - Sports Edition

Es hora de reinventar el deporte. Nuestros expertos en datos, gamificación, blockchain y gestión empresarial están aquí para mostrarte cómo la tecnología está revolucionando la industria del deporte y cambiando para siempre la experiencia de los fans. Descubre las tendencias que tu empresa necesita conocer.

Globant - Sports Studio - webform