Der Gewinn von Titeln ist nur noch ein Teilaspekt des Erfolgs in der Sportbranche. Um ihre Spitzenposition zu halten, entwickeln sich Weltklasse-Sportorganisationen zu Weltklasse-Technologieunternehmen. Damit sie ihre Konkurrenten nicht nur auf dem Spielfeld übertreffen, müssen Sportorganisationen den Wert ihres Sponsorings Jahr für Jahr maximieren und gleichzeitig das Fanerlebnis optimieren. Wir arbeiten mit einigen der namhaftesten Unternehmen im Sport zusammen und nutzen Daten, Technologie und Spiele, um die Reichweite zu erhöhen und ein nachhaltiges Fan-Engagement aufzubauen und gleichzeitig die Monetarisierungsmöglichkeiten zu verbessern.
Sports
Erstklassige Technologie für erstklassige Sportorganisationen
Die Spitzenreiter im Sport rüsten ihre technischen Fähigkeiten auf
Dienstleistungen
Erweiterte Daten
We bring the latest technologies to your business to make it data-driven across all departments: better athlete performance, boosting commercial revenue and efficiencies in the team and operations management. By providing timely in game data to the team, coaches and training staff are able to make split second and game winning decisions. Also, from scalable data lakes infrastructure, to data-based products and innovative data-as a service solutions, we turn data into value.
Fan-Engagement
Wir generieren mithilfe von Technologie neue Gespräche und maximieren die Loyalität neuer und bestehender Fans, indem wir anhand von Zero-Party-Daten hyperpersönliche Interaktionen erschaffen.
Fantasy und E-Sport
Reach younger generations, build the future sports fans and retain existing ones by tapping into gaming. From building games, leveraging gaming strategies to connect your digital assets, to entering the Metaverse, we enable leagues and teams turn spectators into participants using cutting-edge participatory technology.
Schnelleres Sponsoring
Mithilfe modernster digitaler Tools ermöglichen wir Ihren Partnern, die Investitionsrendite von Sponsoringverträgen zu maximieren und Wiederholungsgeschäfte zu gewährleisten.
Medien
Erreichen Sie durch KI neue Zielgruppen mit Ihren Inhalten und streamen Sie sie zu Ihren Fans, egal wo sie sind. Erfinden Sie in einem sich rasch verändernden Umfeld Inhalte neu und liefern Sie mehr.
Veranstaltungsorte der nächsten Generation
Durch eine Kombination aus Augmented Reality, interaktiven Sitzgelegenheiten, Nachhaltigkeit, Bilderkennung, Edge-Computing und vielem mehr werden intelligente Stadien nicht nur das physische Erlebnis des Sports erweitern, sondern es auch neu erfinden, indem sie einen neuen Zugang zum Ereignis bieten, es aufwerten und erweitern.
APPLIED AI SPORTS
AI is changing the game
AI opens up new possibilities for the world of sports, from fan engagement to operational strategies, inviting new revenue streams and creating unparalleled fan experiences. Learn more by reading our report Applied AI Sports, AI is changing the game.
Dominate Every Field with Cutting-Edge Technology
Unser Beitrag zur Neuerfindung der Branche
FIFA
FIFA kündigt Partnerschaft mit Globant für weitreichende Vereinbarung für FIFA+ und mehrere Turniere an
LA CLIPPERS
Globant arbeitet mit den LA Clippers zusammen, um die Technologie für das Fanerlebnis im Intuit Dome voranzutreiben
LALIGA
Globant und LaLiga vereinbaren die Gründung eines globalen Technologieunternehmens, das die Sport- und Unterhaltungsindustrie neu erfinden soll
Get a competitive advantage with our set of products
powered by LaLiga Tech.
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Maker
Maker is a comprehensive sports CMS that empowers organizations to effortlessly create and manage their customized digital platforms. With e-commerce, gamification, ticketing, social media, and sponsor promotions integrated, our all-in-one solution allows for a seamless launch of your unique digital presence. Our method, toolkit, and support package ensure a smooth and efficient process for building and maintaining your tailored digital platform.
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Content Protection
Protect your content globally with 360º defense. Content Protection offers broadcasters and rights holders cutting-edge cloud-based security services, safeguarding digital channels from audiovisual piracy and brand counterfeiting. Utilizing AI and machine learning, they detect and target illegal activity in real-time, swiftly removing unauthorized content through strategic alliances with major hosting platforms.
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Mediacoach
Elevate your team's performance and match content with our cutting-edge integrated solution for tactical, physical, and video data, enhancing game management with real-time monitoring of 600+ metrics and live alerts. An integrated video analysis platform provides instant access to data and video for informed decision-making. New data visualizations allow for viewing patterns of play and player fitness levels during live matches. Custom reports enable downloading individual player or team stats from any competition match.
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OTT Platform
Experience an exceptional multi-device OTT streaming platform, delivering live and VOD content worldwide in any language. Enjoy seamless integration across the web, app, and Smart TV, with modular architecture for adaptability, and monetize with advertising, pay-per-view, or subscription models. Own and operate your CMS effortlessly while advanced analytics provide valuable insights into fan behavior.
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Fantasy Gaming
Add a new dimension to your competition, compellingly combining gaming and real-world environments, creating an engaging experience for fans and sponsors. With global availability and multilingual support, sponsors gain new advertising spaces and data-driven campaigns for revenue generation. The platform offers monetizable services like in-game purchases, unique transfer opportunities, and imaginative marketing options.
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Competition Management Apps
Streamline operations with cutting-edge digital solutions: AI-powered Calendar Selector for optimal match schedules, Kit Selector for seamless kit selection and upload, Matchday platform for real-time team management, Referee Hub for efficient referee assignment and match tracking, and Academy Manager for managing sports academies and tracking player data. Embrace AI, centralize information, automate processes, ensure multi-device compatibility, and leverage data analytics for enhanced performance.
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Business Intelligence & Analytics
Revolutionize your organization with cutting-edge sports data analytics. Our platform offers real-time insights from various sources, including stadium attendance, TV audiences, social media, and more. Personalized dashboards provide custom views of key metrics. Simplified reporting with clear visuals and competitor analysis using public data sources ensure you stay ahead of the game. Identify new trends and growth opportunities by analyzing your digital assets.
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Transfer Tracker
Bring new sources of revenue with our groundbreaking solution empowering football clubs to generate sustainable growth. Utilizing advanced big data analytics, football entities can uncover owed compensation payments for players trained in their academies. Our ongoing consultancy handles the entire claim process, delivering bespoke reports of eligible transfers. Proven results with Sevilla FC for over 2 years.
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Tyche: anti-match fixing
Stay ahead of the game and protect the integrity of sports with our advanced technology. Our cutting-edge system combines the power of neural networks and expert analysts to monitor global betting markets in real time, detecting potential match-fixing incidents. With access to vast historical match data and analyzing over 800,000 daily registrations from top betting companies, alerts are generated when suspicious betting patterns emerge.
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Vorgestellte Inhalte
Tech Trends - Sports Edition
Es ist an der Zeit, den Sport neu zu erfinden. Unsere Experten für Daten, Gamification, Blockchain und Unternehmensführung erklären, wie Technologie die Sportbranche umkrempelt und das Fanerlebnis nachhaltig verändert. Erfahren Sie mehr über die Trends, die Ihr Unternehmen kennen muss.
