• The recognition highlights Globant’s transformative work across the global sports industry, including partnerships with Formula 1®, FIFA, Intuit Dome, LALIGA, and Major League Rugby

SAN FRANCISCO – August 25, 2025 – Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, today announced its inclusion in Front Office Sports’ 2025 Most Innovative Brands list. This recognition, part of Front Office Sports’ annual Most Innovative Awards, celebrates Globant’s impactful contributions to reshaping the sports industry through technology, design, and strategic partnerships.

Globant stands out as a key innovation partner in the sports industry. The company has deep expertise in creating cutting-edge fan experiences, developing next-generation digital platforms, and building immersive environments that connect fans, teams, and brands in powerful new ways. Globant’s work is shaping the future of how fans engage with sports – whether through digital stadiums, interactive apps, personalized content, or advanced data-driven solutions – and its solutions are even being implemented across industries.  

“At Globant, we see the sports industry as an incredible platform to showcase the power of emerging technologies. From AI-driven performance analytics and fan engagement tools to immersive digital venues and predictive data models, our solutions are changing how sports are played, managed, and experienced,” said Nicolás Ávila, Chief Executive Officer, Media, Entertainment, Sports & Hospitality AI Studios at Globant. “These innovations have enabled our customers to unlock measurable outcomes — from deeper audience connections to stronger business growth — and boost their long-term impact across sports and beyond."

Globant’s footprint in the sports industry spans a diverse portfolio of global leaders, including:

• Intuit Dome – Globant partnered with the LA Clippers to create the overall digital strategy and roadmap for Intuit Dome, assessing and identifying the best products and partners to design a new level of fan immersion and entertainment at the arena.  The initiative brought together 20+ technology vendors to create a never-before-seen experience and smart stadium.
• FIFA – Globant helps power digital platforms and fan engagement for one of the largest sports organizations on the planet. In addition to being a Global Platform Supporter of the FIFA+ streaming service, Globant also designs new features and enhances the digital user experience across flagship events like the FIFA World Cup and esports tournaments.
• Formula 1® – Launched for the 2025 Formula 1® season, Globant’s Team Content Delivery System is a cutting-edge platform that provides racing teams with real-time and archived video, audio and event data to enable faster, smarter and more informed race-day decisions. The system integrates over 30 live video channels with cataloged race events and advanced analytics, helping teams process vast amounts of information instantaneously. This real-time decision-making advantage can significantly influence race strategies, pit stops and even championship outcomes.
• LA LIGA – Sportian, a joint venture between Globant and LALIGA, is impacting LA LIGA itself as well as other leagues and sports organizations by pioneering global fan engagement, performance analytics, content innovation, and end‑to‑end organizational transformation solutions.
• Major League Rugby (MLR) – Globant, through Sportian, rebuilt and relaunched MLR’s OTT streaming platform, The Rugby Network (TRN), enabling secure fan data capture, enhanced monetization via the subscription service TRN+, and expanded digital engagement across live and on-demand rugby content.

“We are honored to be named among the Most Innovative Brands by Front Office Sports,” said Wanda Weigert, Chief Brand Officer at Globant. “Our goal has always been to leverage AI, data, and other cutting-edge technologies to help our customers increase fan engagement, expand their reach, and unlock new monetization opportunities. This award affirms the impact of our vision.”

In addition to its marquee sports work, Globant’s innovative sports technology is increasingly influencing other industries. For example, the smart venue technology developed for Intuit Dome—recognized by Front Office Sports’ annual Most Innovative Awards as the Most Innovative Venue—is now being leveraged by organizations in retail, healthcare, airports, and more, underscoring Globant’s role as a cross-industry innovation leader.

Front Office Sports’ Most Innovative Brands list recognizes organizations that are pushing boundaries and setting new standards in sports business, fan experience, and digital transformation. 

To learn more about Globant’s Sports AI Studio, please visit www.globant.com/studio/sports. 

About Globant

At Globant, we help organizations thrive in a digital and AI-powered future. Our industry-focused solutions combine technology and creativity to accelerate enterprise transformation and design experiences customers love. Through digital reinvention, our subscription-based AI Pods, and Globant Enterprise AI platform, we turn challenges into measurable business results and promised savings into real impact.

• We have more than 30,000 employees and are present in over 35 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.
• We were named a Worldwide Leader in AI Services (2023) and a Worldwide Leader in Media Consultation, Integration, and Business Operations Cloud Service Providers (2024) by IDC MarketScape report.
• We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.
• We were featured as a business case study at Harvard, MIT, and Stanford.
• We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.
• We are global partners of Open AI, NVIDIA, AWS and Unity bringing world-class technology together to accelerate innovation across industries.

Contact: pr@globant.com 

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• Sportian’s Piracy Guard services detect and block over 4500 piracy attacks per match week, leveraging global partnerships with META, YouTube, and TikTok

MADRID - August 26th, 2025 – Sportian, the sports division of Globant, and Lega Serie A have announced the results of its first year of technology partnership, showing significant progress in the league’s efforts to protect its content against global piracy with AI-powered tools and services.

With the support of Globant Sportian’s Piracy Guard services, Lega Serie A ha trabajado de forma continua con el objetivo de reforzar sus defensas contra la retransmisión no autorizada. Durante esta temporada, el servicio ha logrado detectar y bloquear con éxito más de 4.500 ataques de piratería por semana de partido, reduciendo la distribución ilegal y protegiendo los ingresos de los radiodifusores oficiales.

Piracy Guard employs a combination of real-time monitoring, AI-driven detection, and human expertise to proactively identify and remove unauthorized streams across social media, illegal websites, and other digital platforms. In recent years, Globant Sportian has enhanced these specialized tools, originally developed by LALIGA in collaboration with other stakeholders, into a global suite of products and services that are used by dozens of leagues, federations and broadcasters around the world.

Thanks to strategic partnerships reached by Lega Serie A with META, YouTube, and TikTok, and the trusted relationships that Globant Sportian maintains with global technology platforms, the Piracy Guard team is able to remove infringing content directly and enforce broadcast rights protection at scale.

“Lega Serie A has a complex and diversified strategy to combat piracy in the most effective ways, leveraging all currently available tools. Through our partnership with Globant Sportian, we’ve taken further steps to protect the investment of our licensees and ensure fans access matches through legal channels,” said Luisella Fusco, Media Operations & Broadcast Director at Lega Serie A. “Piracy remains one of the greatest threats to the sustainability of football, and we consider it part of our responsibility to lead the fightback and protect our sport for future generations.”

Today, Piracy Guard provides many of the world’s leading sports properties with real-time content protection, dynamic blocking, and actionable intelligence to combat emerging piracy threats.

“As sports piracy becomes more sophisticated, the need for proactive strategies and global collaboration has never been greater,” said Pablo lo Giudice, Product Manager for Piracy Guard at Sportian. “Lega Serie A offers some of the most exciting entertainment in sports, and attempts to steal its IP have been significant, but through this partnership we are staying one step ahead. Italian football gave the world catenaccio - the system of world-class defense - and we’re bringing that same energy to keep piracy out of the game.”

For more information about Piracy Guard services, visit sportian.com.

About Globant

At Globant, we help organizations thrive in a digital and AI-powered future. Our industry-focused solutions combine technology and creativity to accelerate enterprise transformation and design experiences customers love. Through digital reinvention, our subscription-based AI Pods, and Globant Enterprise AI platform, we turn challenges into measurable business results and promised savings into real impact.

• We have more than 30,000 employees and are present in over 35 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.
• We were named a Worldwide Leader in AI Services (2023) and a Worldwide Leader in Media Consultation, Integration, and Business Operations Cloud Service Providers (2024) by IDC MarketScape report.
• We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.
• We were featured as a business case study at Harvard, MIT, and Stanford.
• We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.
• We are global partners of Open AI, NVIDIA, AWS and Unity bringing world-class technology together to accelerate innovation across industries.

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About Sportian

Sportian is a global end-to-end technology solutions provider that enables growth for the sports and entertainment industry through its digital ecosystem, powered by Globant.

Sportian offers a unique ecosystem of technologies that helps sports and entertainment entities grow by adopting fan-centric strategies, embracing new business models and expanding their global reach. Its solutions combine AI, data, experience design and commercial strategy to revolutionize areas such as global fan engagement, streaming, digital asset monetisation, competition management, real-time data capture, content innovation and anti-piracy. This ecosystem has formed a core part of LALIGA since 2014 and is now being used by a wide range of global competitions, broadcasters, federations and clubs to achieve the next stage of their digital transformation.

• Through Unity’s New Service Partner Program, this new partnership delivers advanced interactive technologies to industries outside of gaming, including automotive, healthcare, and manufacturing

SAN FRANCISCO – August 20, 2025 – Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, today announced its new global partnership with Unity (NYSE: U), the world’s leading platform to create interactive experiences. Through this partnership, Globant became a member of the Unity Service Partner Program, enabling both companies to deliver cutting-edge interactive solutions to high-growth sectors, including digital twins, automotive, healthcare, life sciences, and manufacturing.

As a Unity Service Partner, Globant will help enterprises harness Unity’s real-time 3D technology and digital asset management solution to accelerate product development, optimize operations, and enhance customer engagement. This collaboration will focus on, among other offerings, designing and deploying digital twins for manufacturing efficiency, immersive training tools for healthcare professionals to upskill, and next-generation visualization platforms for automotive and industrial clients to render high-fidelity, interactive real-time 3D graphics, such as detailed 3D maps, animated avatars, and immersive in-car entertainment systems. Globant will also support Unity’s expansion into new commercial markets by integrating Unity products into enterprise technology stacks, supporting go-to-market strategies, and co-developing tailored solutions for clients worldwide.

“As a pioneer in digital reinvention, we’re inspired by how Unity’s technology is transforming the way industries operate, engage, and evolve to meet the ever-changing technology demands of modern customers,” said Martín Migoya, CEO and Co-founder of Globant. “By bringing together our technical skills and global reach with Unity’s technology, we can help clients around the world build advanced digital solutions, such as interactive training, simulations, and visualization tools, that improve efficiency and support growth in their businesses.”

A cornerstone of this agreement is a comprehensive training initiative in which Globant will certify its engineers and designers on Unity’s platform, ensuring clients have access to the world’s largest pool of Unity-trained enterprise technologists. Annual recertification and ongoing investment in talent development will keep Globant’s teams at the forefront of innovation through the Unity platform.

“This partnership with Globant strengthens our ability to bring Unity’s real-time 3D technology to industries where immersive, interactive experiences are rapidly becoming essential,” said Alex Blum, COO of Unity. “Together, we’re enabling companies across industries like automotive, healthcare, and manufacturing to unlock new efficiencies, reimagine training and design, and deliver compelling customer experiences.”

“We’ve long operated at the intersection of creativity, interactivity, and cutting-edge technology. Through this partnership with Unity, we’re applying the lessons and breakthroughs from the world of games technology to help other industries reimagine how they build, train, operate business and connect with people. It’s about expanding what’s possible with real-time 3D—and doing so with the same spirit of experimentation and innovation that defines our studio's work,” said Kevin Janzen, CEO Games & EdTech Studio at Globant.

This partnership will extend across North America, EMEA, and APAC, leveraging Globant’s network of delivery centers and market expertise to scale Unity-powered solutions worldwide. To learn more about Unity’s Service Partner Program, please visit the website here.

About Globant

At Globant, we create the digitally-native products that people love. We bridge the gap between businesses and consumers through technology and creativity, leveraging our expertise in AI. We dare to digitally transform organizations and strive to delight their customers.

• We have more than 30,000 employees and are present in over 35 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.

• We were named a Worldwide Leader in AI Services (2023) and a Worldwide Leader in Media Consultation, Integration, and Business Operations Cloud Service Providers (2024) by IDC MarketScape report.

• We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.

• We were featured as a business case study at Harvard, MIT, and Stanford.

• We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.

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About Unity Software Inc. (Unity)

Unity [NYSE: U] offers a suite of tools to create, market, and grow games and interactive experiences across all major platforms from mobile, PC, and console, to extended reality (XR). For more information, visit Unity.com.

Forward-Looking Statements

This publication contains “forward-looking statements,” as that term is defined under federal securities laws, including, in particular, statements about Unity's plans, strategies and objectives. The words “believe,” “may,” “will,” “estimate,” “continue,” “intend,” “expect,” “plan,” “project,” and similar expressions are intended to identify forward-looking statements. These forward-looking statements are subject to risks, uncertainties, and assumptions. If the risks materialize or assumptions prove incorrect, actual results could differ materially from the results implied by these forward-looking statements. Further information on these and additional risks that could affect Unity’s results is included in our filings with the Securities and Exchange Commission (SEC) which are available on the Unity Investor Relations website. Statements herein speak only as of the date of this release, and Unity assumes no obligation to, and does not currently intend to, update any such forward-looking statements after the date of this publication except as required by law.

Contact: Adam Dalezman, UnityComms@unity3d.com 

•   Globant Enterprise AI 2.0 introduces The Station, a new module that offers access to a suite of AI Agents for organizations to discover, build, connect, and scale AI-based, industry-led solutions faster  

• The Station hosts each client’s AI Agents together with a curated selection of over 50 Globant-certified AI Agents to foster an AI-focused culture 

NEW YORK – August 18, 2025 — Globant, a digitally native company focused on reinventing businesses through innovative technology solutions, today introduced Globant Enterprise AI 2.0, a new version of its flagship platform that now features The Station. This powerful module enables any member of the organization, regardless of technical expertise, to easily browse, share, execute, and scale AI Agents, accelerating the journey from experimentation to impactful results.

The Station doubles-down on the platform’s promise to become the “golden path” for enterprise-scale GenAI adoption, making AI accessible, actionable, and secure. Complementing client-created AI Agents, The Station features over 50 Globant-certified agents, accelerating efficiency and streamlining discovery across a range of industries. This pre-built library removes friction and empowers rapid AI deployment. With just a few clicks, users can deploy agents via intuitive orchestration tools, accelerating time to experimentation and value. This new release of Globant Enterprise AI 2.0 also includes already published features such as Model Context Protocol (MCP) and Agent-to-Agent (A2A)’s to import and interconnect tools and agents from external environments like Agentforce, Google Cloud Platform, Azure AI Foundry, and Amazon Bedrock, bridging previously siloed frameworks.

“The agentic AI market is growing fast, and many enterprise users are unsure how to access the best tools for their desired use cases. The Station solves this challenge by being the one-stop shop for users to find, deploy, and use AI agents. Our mission is to be the leading player on agentic AI for concrete business purposes and with a strong industry focus, helping to make innovation collaborative and tangible for everyone, everywhere. This is how we turn AI’s promise into everyday progress,” said Gastón Milano, CTO at Globant Enterprise AI.

By unifying agent access and execution in a single, intuitive interface, Globant Enterprise AI 2.0 with The Station empowers organizations to foster a culture of AI-driven innovation across all roles and departments. It significantly reduces time-to-value for AI solutions while ensuring scalability, control, and compliance. This launch reinforces Globant’s position at the forefront of impactful enterprise AI, delivering solutions that tackle today’s challenges and shape the intelligent businesses of tomorrow.

For more information, visit globant.com/enterprise-ai. 

__

About Globant

At Globant, we create the digitally-native products that people love. We bridge the gap between businesses and consumers through technology and creativity, leveraging our expertise in AI. We dare to digitally transform organizations and strive to delight their customers.

• We have more than 30,000 employees and are present in more than 35 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.

• We were named a Worldwide Leader in AI Services (2023) and a Worldwide Leader in Media Consultation, Integration, and Business Operations Cloud Service Providers (2024) by IDC MarketScape report.

• We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.

• We were featured as a business case study at Harvard, MIT, and Stanford.

• We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.

Contact: pr@globant.com 

Sign up to get first dibs on press news and updates.

For more information, visit www.globant.com.

• Enhanced by these protocols, Globant Enterprise AI positions itself as the foundational platform for secure, scalable, and collaborative AI development throughout enterprise environments

• MCP and A2A’s new features allow users to import and interconnect tools and agents from external environments like Agentforce, Google Cloud Platform, Azure AI Foundry, and Amazon Bedrock directly into Globant Enterprise AI, bridging previously siloed frameworks

NEW YORK – July 31, 2025 — Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, today announced a major upgrade to its proprietary AI platform, Globant Enterprise AI (GEAI), which now supports both Model Context Protocol (MCP) and Agent2Agent (A2A) Protocol. This update  increases the platform’s interoperability, enabling the seamless integration of agents and tools defined in other frameworks and helping Globant continue to accelerate secure, scalable, and collaborative AI development for global organizations.

This release marks a strategic evolution of GEAI into a fully interoperable ecosystem, bridging previously siloed frameworks and enabling enterprises to build, deploy, and manage AI agents across heterogeneous platforms. MCP allows GEAI agents to interact with the best available enterprise tools and applications globally, while A2A interoperability allows these agents to autonomously interact with Salesforce’s Agentforce, Azure Foundry, Amazon Bedrock, Vertex AI from Google Cloud Platform, and many others. 

“Today’s enterprise AI landscape is inherently multi-agent and multi-LLM. Globant Enterprise AI was built to thrive in this environment, enabling organizations to model any agentic scenario, from individual agents to coordinated collaborations and complex, cross-channel workflows,” said Gastón Milano, CTO of Globant Enterprise AI. “With seamless agent interoperability through A2A and limitless tool integration via new Model Context Protocol (MCP), Globant Enterprise AI acts as the connective tissue for AI agents, tools, and models – bringing enterprise-grade control, context, and scale.”

This major update not only expands Globant Enterprise AI’s core capabilities, but also positions Globant at the forefront of next-generation enterprise AI infrastructure, offering new levels of automation and integration with real-time web search, intelligent data scraping, and access to cutting-edge AI models, including OpenAI o3-pro, Anthropic Claude 4, xAI Grok 4, Google Imagen 4, and all the Azure AI Foundry models.

Globant Enterprise AI is already making a significant impact across various industries. Organizations using the platform have reported an impressive 80% reduction in legacy system modernization times, allowing them to swiftly adapt to evolving market demands. In software development, companies have achieved a remarkable 50% reduction in costs, enhancing their operational efficiency. These metrics demonstrate how GEAI is driving transformative results and fostering innovation in today’s fast-paced business landscape.

To learn more about Globant Enterprise AI, please visit https://www.globant.com/enterprise-ai. 

— 

About Globant

At Globant, we create the digitally-native products that people love. We bridge the gap between businesses and consumers through technology and creativity, leveraging our expertise in AI. We dare to digitally transform organizations and strive to delight their customers.

• We have more than 31,100 employees and are present in 36 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.

• We were named a Worldwide Leader in AI Services (2023) and a Worldwide Leader in Media Consultation, Integration, and Business Operations Cloud Service Providers (2024) by IDC MarketScape report.

• We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.

• We were featured as a business case study at Harvard, MIT, and Stanford.

• We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.

Contact: pr@globant.com 

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• The collaboration will combine OpenAI’s advanced models with Globant’s engineering expertise to power responsible, enterprise-wide AI transformation

SAN FRANCISCO – July 25, 2025 – Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, today announced a multi-year collaboration with OpenAI. Together, the companies will accelerate secure, responsible, and scalable AI adoption across enterprises worldwide by pairing OpenAI’s leading AI models with Globant’s deep digital engineering and AI delivery frameworks.

Enterprises face increasing pressure to move beyond experimentation and embed AI into real workflows. Globant and OpenAI’s collaboration will provide businesses with secure, scalable AI solutions –  in North America, Latin America, and beyond. 

“We’re honored to be among OpenAI’s global services partners, and especially proud to be the first partner based in Latin America. This recognition reflects Globant’s deep technical expertise, our culture of innovation, and our ability to scale transformative AI solutions across industries. As a trusted leader in digital evolution, we’re excited to help shape the responsible adoption of generative AI for customers around the world,” said Martín Migoya, Co-founder and CEO of Globant.

“At OpenAI, we’re focused on helping organizations unlock value from AI in a safe and responsible way. We’re excited to collaborate with Globant to bring our AI models and products to our joint customers,” said Ksenia Chumachenko, Head of GTM Partnerships at OpenAI.

Early deployments are already delivering impact. Cordis, a global leader in medical devices, partnered with Globant to implement ChatGPT Enterprise across multiple departments. In just four months, more than 200 employees adopted the platform, using it to merge ISO documents, generate FDA-compliant reports, and build API workflows. The results were substantial: 95% of users reported weekly productivity gains of at least 15%, and 86% said ChatGPT Enterprise had become essential to their daily work. “With Globant’s help, we implemented ChatGPT Enterprise across multiple teams, from quality and compliance to engineering and IT, and saw immediate value. We’re talking about thousands of hours saved, smarter decision-making, and a shift in how our people work every day,” said Joseph DiPrima, VP of IT at Cordis.

The collaboration has also led to new AI solutions such as LinguaFlow, a co-created enterprise-grade translation platform that streamlines large-scale multilingual content workflows. It uses AI to enhance translation accuracy, contextual nuance, and operational efficiency while offering real-time tracking and cost controls. This innovation exemplifies how Globant and OpenAI are not just deploying models, but also rethinking enterprise communication and productivity through intelligent systems.

Globant and OpenAI aim to help organizations develop and deploy enterprise-wide AI solutions and transformation. By combining leading technology with domain-specific expertise, the two companies are poised to power the next wave of intelligent, scalable, and secure digital reinvention.

To support enterprise transformation at scale, Globant also recently launched its AI Pods, the first subscription-based engineering service model powered by agentic AI and supervised by Globant experts. Designed to accelerate development and unlock business value, AI Pods represent a new delivery model for companies seeking to embed AI deeply and responsibly into their operations. To learn more about AI Pods, visit www.globant.com/ai-pods. 

About Globant

At Globant, we create the digitally-native products that people love. We bridge the gap between businesses and consumers through technology and creativity, leveraging our expertise in AI. We dare to digitally transform organizations and strive to delight their customers.

• We have more than 31,100 employees and are present in 35 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.

• We were named a Worldwide Leader in AI Services (2023) and a Worldwide Leader in Media Consultation, Integration, and Business Operations Cloud Service Providers (2024) by IDC MarketScape report.

• We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.

• We were featured as a business case study at Harvard, MIT, and Stanford.

• We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.

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For more information, visit www.globant.com/partnership/openai.

As the League’s Official Digital Transformation and Tech Solutions Partner, Globant will help drive innovation and growth in the professional rugby league in North America

Media Kit

NEW YORK – November 9, 2023 - Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, today announced a new strategic partnership with Major League Rugby (MLR) in which Globant will serve as the League’s exclusive Official Digital Transformation and Tech Solutions Partner. Members from Globant and MLR launched the partnership at a kick-off reception held in New York City, where attendees had the opportunity to listen to Martín Migoya, Chief Executive Officer of Globant, and Nic Benson, Chief Executive Officer of Major League Rugby, discuss the future of sports technology.

The partnership, aimed at bridging the worlds of sports and technology, will leverage data sourced by MLR and harnessed by Globant to drive innovation, unlock new ways to advance the game of rugby, and enhance sponsorship opportunities. 

To achieve these goals, Globant will build a new version of MLR’s streaming platform, the Rugby Network. This platform will be used to broadcast games and relevant content, enabling MLR to seamlessly and securely capture fan data, creating new opportunities critical to the growth of rugby worldwide.

“As a leading disruptor in the sports industry, Globant is a trusted partner of many global organizations focused on driving innovation and propelling business growth through technology,” said Martín Migoya, CEO of Globant. “We have helped these businesses tap into and unlock the power of their data to create better fan and team experiences and identify new revenue streams. We’re thrilled to work with Major League Rugby, and we look forward to leveraging our expertise to help grow the game we love.”

“Globant is one of the leading drivers of innovation in the global sports industry, empowering teams and leagues to use technology to better engage with fans and enhance the day-to-day operations of teams,” said Nic Benson, CEO of MLR. “We’re excited about how this new partnership can transform what we do as a league, further establishing Major League Rugby as a forward-thinking league that is advancing the sport in the U.S.”

The event was held at One World Observatory, and attendees had the opportunity to explore how technology is influencing sports through three panel discussions:

• Opening Remarks: This panel featured Harry Hardy, Chief Commercial Officer of Major League Rugby, and Wanda Weigert, Global Chief Brand Officer at Globant. In it, they highlighted the parallels between rugby and technology, gave a high-level introduction to the sport, and discussed its values and the growth expected in the coming years, including the 2031 Men's Rugby World Cup. Harry Hardy also unveiled a new MLR jersey with Globant’s logo on the sleeve.
• “The Tactics Behind Reinvention”: This session’s speakers included Martín Migoya, Chief Executive Officer at Globant, and Nic Benson, Chief Executive Officer of Major League Rugby. During the panel, they introduced the partnership and explained the “why” behind it, including detailing how MLR and Globant will provide their respective expertise in sports and technology to excel and innovate. Just like in sports, each organization brings its core strengths to its position on the field, unlocking a genuine and sustainable innovation.
• “The Future of Sports is Data”: Speakers for this session included Heather Klein, Senior Vice President of Digital Strategy at Legends; Nick Goggans, Chief Executive Officer and Founder of Pumpjack; and Lucas Juri, Chief Business Officer at Sportian, a Globant Division, alongside Harry Hardy as the moderator.

Globant is expanding its presence in the world of elite sports organizations. MLR has joined its impressive portfolio, which already includes FIFA, the LA Clippers, and La Liga in Spain, among others. The company is at the forefront of digital transformation, redefining the future of various sports such as soccer, basketball, rugby, and more.

About Globant

We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the place where innovation, design, and engineering meet at scale.

• We have more than 27,000 employees, and are present in 30 countries and 5 continents working for companies like Google, Electronic Arts and Santander, among others.
• We were named a Worldwide Leader in AI Services (2023) and Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.
• We were also featured as a business case study at Harvard, MIT, and Stanford.
• We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.

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About Major League Rugby

Major League Rugby is a professional sports league representing the highest level of rugby competition in North America. MLR prides itself in fostering intense, high-stakes competition while bringing together a passionate community built on the values of Respect, Inclusivity, and Tradition. Matches are televised on Fox Sports, among other national and local market platforms, and its OTT Platform, The Rugby Network offers fans the ability to stream select MLR matches live, along with Gallagher Premiership Rugby, and other international rugby content. For more information about MLR, visit www.Majorleague.Rugby and follow @USMLR on Twitter and Instagram.

Major League Rugby

Website | Instagram | Twitter

Johnathan McGinty

johnathan@trestlecollective.com

706.338.2732

https://youtu.be/OOxIi4A_0E0

• We believe that this recognition enhances Globant expertise to “show, don’t just tell” how AI capabilities can leverage personalized user experiences. 

• Powered by Globant Enterprise AI, Globant’s Conversational AI redefines how users interact with the brand through the corporate website, while detecting sales potential during interactions. 

NEW YORK – July 24, 2025 — Globant (NYSE: GLOB), a digitally native company dedicated to reinventing businesses through innovative technology solutions, has recently been named as a case in point in Gartner’s latest research publication “Stop AI Washing and Show Your AI Capabilities on Your Services Website”(*), due to the development of the Conversational AI Assistant featured on Globant’s corporate site.  

Powered by Globant Enterprise AI (GEAI), this Conversational AI Assistant was designed to enhance and redefine user experience, boost engagement, and unlock business opportunities. It’s trained on all public resources and key corporate messages about Globant and over 11,000 sales conversations to reflect Globant’s brand voice and personality and enhance its ability to detect potential sales opportunities during interactions.   

“The typical static website experience often remains a linear and passive journey. We saw this as a significant gap and an opportunity to redefine how users interact with our brand online. With Globant’s Conversational AI Assistant, people can engage with our brand the way they are used to nowadays, through a conversation. No more searching for information, just have a chat and get what you are looking for. We didn’t implement a chatbot. We created a brand ambassador”, said Wanda Weigert, Global Chief Brand Officer at Globant. 

This AI Assistant can help users navigate the website to easily find the information they need in multiple languages (English, Spanish, Portuguese, Italian, and French) by prompting about Globant's services, products, or thought leadership.

By 2027, 50% of technology services providers will transform their static websites by adding a conversational AI assistant for prospects, compared with less than 10% in 2025, said Gartner. 

To learn more and experience Globant's Conversational AI Assistant, visit globant.com.  

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Gartner, Stop AI Washing and Show Your AI Capabilities on Your Services Website,  Danny Ryan, 10 June 2025

GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.

(*) Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Globant

At Globant, we create the digitally-native products that people love. We bridge the gap between businesses and consumers through technology and creativity, leveraging our expertise in AI. We dare to digitally transform organizations and strive to delight their customers.

• We have more than 31,100 employees and are present in 36 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.

• We were named a Worldwide Leader in AI Services (2023) and a Worldwide Leader in Media Consultation, Integration, and Business Operations Cloud Service Providers (2024) by IDC MarketScape report.

• We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.

• We were featured as a business case study at Harvard, MIT, and Stanford.

• We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.

Contact: pr@globant.com

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For more information, visit www.globant.com.

• Globant is partnering with Suntory Global Spirits to build a generative AI-powered Commercial Insights Agent

• With the Agent, Suntory Global Spirits employees can access data insights and self-service intelligence, speeding up decision-making across product development, marketing, sales and strategy

   

New York, July 7, 2025 – Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, today announced a reinvention partnership with Suntory Global Spirits, the world leader in premium spirits, to build and deploy a generative AI-powered Commercial Insights Agent. By compressing days of work into seconds and supporting real-time decision-making for sales, marketing, and strategy, Globant’s Commercial Insights Agent is transforming operations for the beverage company. 

The AI-powered agent can interpret complex business questions across dashboards, reports, and unstructured documentation for Suntory Global Spirits, eliminating the need for manual insight requests. By automating insight retrieval, the Commercial Insights Agent reduces operating costs tied to traditional business intelligence workflows and significantly reduces time-to-action. What once required multiple cycles of back-and-forth between business and analytics teams can now be executed on demand, freeing up employees to focus on higher-value strategic tasks. 

“Our work with Suntory Global Spirits exemplifies how visionary companies can harness the power of agentic and generative AI to fundamentally transform the way they operate,” said Santiago Noziglia, Retail, CPG and Automotive AI Studio CEO at Globant. “The Commercial Insights Agent is more than a productivity tool; it’s a strategic enabler that redefines how teams access knowledge, make decisions, and unlock growth. Together, we’re pushing the boundaries of what’s possible when building an AI-powered enterprise.”

Additional benefits of the Commercial Insights Agent include: 

• Self-serve decision support at scale: Teams at Suntory Global Spirits, especially across marketing, sales and product management, can independently access data insights, ask questions, or generate reports without bottlenecks or dependencies on other teams.

• Contextual recommendations powered by GenAI: The Commercial Insights Agent is trained on internal data to provide contextual GenAI recommendations that speed up decision-making. 

• AI Agent foundation: The Commercial Insights Agent is just the beginning for Suntory Global Spirits, which can now use the agent as a template for new use cases across brand planning, commercial forecasting and innovation pipelines. 

To learn more about Globant’s AI-powered tools, visit https://www.globant.com/enterprise-ai. 

About Globant

At Globant, we create the digitally-native products that people love. We bridge the gap between businesses and consumers through technology and creativity, leveraging our expertise in AI. We dare to digitally transform organizations and strive to delight their customers.

• We have more than 31,100 employees and are present in 36 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.

• We were named a Worldwide Leader in AI Services (2023) and a Worldwide Leader in Media Consultation, Integration, and Business Operations Cloud Service Providers (2024) by IDC MarketScape report.

• We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.

• We were featured as a business case study at Harvard, MIT, and Stanford.

• We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.

Contact: pr@globant.com 

Sign up to get first dibs on press news and updates.

For more information, visit www.globant.com.

SAN FRANCISCO – December 4, 2023 - Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, has been positioned as a Leader in the IDC MarketScape: Worldwide Software Engineering Services 2023 Vendor Assessment (doc #US51330523, November 2023). 

“This recognition as a Leader in software engineering services reflects our ability to help our clients go beyond digital transformation to truly reinvent their core businesses and broader industries,” said Martín Migoya, CEO of Globant. “By placing innovation at the core of our organization, we have enabled some of the world’s biggest companies to improve their offerings and achieve their business goals for more than 20 years. With our belief in the power of technology and creativity, we will continue to build best-in-class digital solutions.”

“Globant aims to excel at every stage of the SDLC, with built-in quality during the development process, where every team member is an important key player and contributor. The company focuses on providing a platform and path for organizations to create digital products built with a robust and future-proofed architecture," said  Mukesh Dialani, Research Vice President at IDC. 

The IDC MarketScape report noted, “Globant’s customers recognized the company for its ability to innovate and how it managed talent turnover during a project/program’s lifetime. They also were appreciative of the quality of Globant’s engineering talent. Both IDC and Globant’s customers rated the company highly for its ability to provide ROI models to secure additional budgets and a clear road map as to how customers could reduce business and technology costs.”

Organizations worldwide rely on innovative software solutions to solve business problems, reinvent their offerings and processes, and disrupt their industries. Globant’s Studio model, established in 2009, is designed to enable the company to deepen its expertise on the latest technologies’ trends, industries, and enterprise platforms. This helps Globant foster collaboration, fuel creativity, evolve throughout the software engineering life cycle, and deliver transformative results to its clients. 

Complementing Globant’s innovative Studios is its products and platforms division, Globant X. This division houses multiple platforms such as GeneXus, MagnifAI, and Augoor, which are designed to apply AI to change the way organizations code, test, and deploy software. Additionally, Globant’s Agile PODs Methodology enhances collaboration between internal and client teams, and fosters the agility and autonomy necessary to create efficient and successful teams. 

Previously, Globant was named a Leader in the IDC MarketScape: Worldwide Artificial Intelligence Services 2023 Vendor Assessment (doc #US49647023, May 2023), a Major Player in the IDC MarketScape: Worldwide Salesforce Implementation Services 2021 Vendor Assessment (doc #US47073921, November 2021), and a Leader in the IDC MarketScape: Worldwide Customer Experience Improvement Services 2020 Vendor Assessment (doc #US45658220, September 2020). 

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About Globant

We are a digitally native company that helps organizations reinvent themselves and unleash their potential. We are the place where innovation, design, and engineering meet at scale. 

• We have more than 27,500 employees, and are present in 30 countries across 5 continents working for companies like Google, Electronic Arts and Santander, among others.
• We were named a Leader in the IDC MarketScape: Worldwide AI Services 2023 Vendor Assessment (doc #US49647023, May 2023) and Worldwide leader in Customer Experience Improvement Services 2020 Vendor Assessment (doc # US45658220, September 2020).
• We stand among the top 100 fastest-growing companies in the world (2023) according to Fortune.
• We were also featured as a business case study at Harvard, MIT, and Stanford.
• We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.

Contact: pr@globant.com

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For more information, visit www.globant.com. 

About IDC MarketScape 

IDC MarketScape vendor assessment model is designed to provide an overview of the competitive fitness of ICT (information and communications technology) suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendors.