Buenos Aires, 24 January 2018 - Globant (NYSE: GLOB), a digital native company that offers innovative technology services, has signed an agreement with YPF, the country's leading energy company, to work as a strategic partner in its digital transformation.
The first agreement of this alliance, which aims to apply the latest technologies and trends coupled with the power of Artificial Intelligence to improve customer experience, was formalized last month by YPF President, Miguel Gutierrez, and Globant Co-Founder and CEO, Martin Migoya, in a meeting at YPF’s offices.
The project’s goal is to take advantage of technology to enhance and enrich every contact with the brand, through the development of skills, infrastructure and tools that allow YPF to learn in each interaction, in order to personalize and expand customer experience.
"This agreement with YPF is aligned with our focus on helping our clients to emotionally connect with their consumers, to strengthen the bond with their employees, taking advantage of the power of trends such as Artificial Intelligence to optimize their business," Martin Migoya, Globant CEO and co-founder, explained. "We are convinced that our expertise in the creation of significant digital experiences, coupled with YPF’s know-how, can generate unique synergies, with results never seen in the country," he added.
"Companies that do not change and do not constantly seek efficiency will run aground on the way," said Miguel Gutierrez, president of YPF. "We want to address a transformation agenda, improve our processes and become efficient, modify the way we operate and rely on technology to grow," he emphasized.
This partnership allows Globant to strengthen its position in digital transformation by expanding its services to YPF, which seeks to position itself as a leader in innovation and technology, researching and investing to provide products and services that accompany the technological growth of the market to offer a better experience to its clients.
Globant is the first among the digital native companies that YPF adds to its transformation, as part of a disruptive process with which it seeks to open up to strategic partners, leaders in the digital world, who may provide creativity, innovation and technology.
We are a digitally native technology service company. We dream and build digital experiences for millions of users. We are the place where engineering, design, and innovation meet to reach large scale. Globant has more than 6,300 professionals in 12 countries working for companies such as Google, Linkedin, JWT, EA and Coca Cola, among others. Globant was recognized as a global leader in customer-oriented digital experiences by IDC MarketScape Report (2017), and its works with clients were selected as case studies at Harvard, MIT and Stanford. For more information, visit us at www.globant.com
About YPF S.A
It is the main energy company in Argentina. YPF is a leader in the production of non-conventional resources. It is an integrated energy company that generates a varied offer: Natural gas, electricity, fuels, petrochemical inputs, lubricants and agricultural products, among others. It has more than 1,500 service stations that allow it to supply its products throughout the country. www.ypf.com